Omokoroa, New Zealand (PRWEB) December 5, 2006
MTL Investments (http://www.floraldesignmagazine.com), Floral Design Magazine is pleased to announce a new online subscription format for its publication. Floral design professionals and enthusiasts now have the choice between print or online delivery of the publication.
Floral Design Magazine is based in New Zealand and currently has subscribers in 45 countries. When asked why there was such popularity in the publication Tricia Legg, Editor, stated, "Florists are often asked to produce original and creative floral design work for their local clients, and after a day in the shop making bouquets the mental energy required to come up with new ideas can become elusive. Our magazine offers inspiration every month and becomes a collection of fabulous ideas taken from around the world. Our correspondents report in from the USA at the Philadelphia Flower Show plus invited AIFD Florists, the UK at the Chelsea Flower Show, Hampton Court Flower Show, and The UK Floristry Show, Canada at the Canada in Blooms, Japan with the Japanese flower arranging experts, and Australia at the Melbourne International Flower and Garden Show, Sydney in Bloom as well as from many other regions of the world."
Because their publication is based on Internet usage from their many correspondents, they are able to gather articles, photos, and tips from around the world. This non-traditional approach to magazine publication has allowed for a global view of floral design to be delivered to florists, floristry colleges, and flower arrangers all around the world. Readers no longer need to travel to get a bird's eye view of world trends, skills, techniques, inspiration, and innovation.
Subscribers seem to agree. Jean Vasconcellos wrote in to the publication: "I'm a subscriber of the Floral Design Magazine and have benefited immensely from the interesting contents of each issue."
While the publication is advanced enough for professionals to appreciate, it is also easy enough to understand that beginners can gain great ideas and tips from it as well. Sharon, from Loveland, USA, states, "I recently subscribed to your magazine, its great. I'm a beginner and was looking for something out of the norm for floral design, and this is it. Thank you."
For more information on their publication or for more information on the new online subscription format, visit the website at http://www.floraldesignmagazine.com.
About MTL Investments Ltd:
Floral Design magazine is the only magazine to truly reflect the huge global diversity and creativity of floral design. It started in 2001 as a niche market newsletter and has rapidly grown into an online magazine, then into an internationally acclaimed leader in its field as a print magazine for florists and designers, distributed in 45 countries.
(An http://IPRWire.com Press Release)
Name: Tricia Legg
Address: 33 McDonnell Street
Country: New Zealand