New Service from Car Rental Company Lets Travelers Explore Iceland from the Driver's Seat

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A car rental company in Iceland has put a new twist on an old idea, offering clients guided tours that they can take by themselves.

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In a move geared toward adventure travelers who want a little more control over their vacations, the company [Car Rental in Iceland is offering clients the option of planning their own off-road adventure while receiving customized guide instructions over the phone, if desired.

With a fleet of vehicles that include Lincoln Navigators, Toyota Land Cruisers, and monster Jeeps with 46" tires, Car Rental in Iceland caters to people who want to be able to go anywhere in the country. With the new service, renters get the help of a mountain guide to plan their highland trip and are allowed to set off on their own. They can call the guide personally for advice or directions at any time during the trip.

Iceland is internationally known for its stunning mountain scenery and unspoiled wilderness. The center of the country is uninhabited, and offers travelers views of enormous mountain ranges, waterfalls, glaciers, rivers, and lava flows. Much of the countryside is only accessible to 4x4 vehicles and the many free-range sheep. For people who enjoy off-road driving, Iceland offers nearly endless possibilities.

This new partially-guided option is being seen as a way to bridge the gap between the regiment of a fully-guided tour and the uncertainty of trying to go it on your own, especially in a country know for its rugged landscape and extreme weather.

The company's web site, provides details of their new service, as well as the other full-service and traditional rental options available.


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Olafur Thorgrimsson / Director and Owner
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