Turbonetics to Launch TurboneticsTV Video Channel and Digital Marketing Program with powerTV

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Turbonetics Turbochargers to take advantage of the power of digital online marketing with Turbonetics, Spearco, and Torque Master brands

Turbonetics Inc. and powerTV media jointly announced today plans to launch Turbonetics TV, an online video channel using powerTV's online broadcast technology, and featuring content from the Turbonetics Turbochargers, Spearco Intercoolers, and Torque Masters brands.

In addition, Turbonetics and powerTV have entered into a comprehensive advertising and marketing agreement where Turbonetics will place display and TV commercial advertising across NMRA TV, the leading late-model Ford Mustang video channel online, as well across the powerTV Ford Mustang and Diesel Truck advertising network.

"It is exciting to be working with a group that shares our vision of the future of marketing. Together with the TurboneticsTV.com video channel and the vast powerTV network, our digital reach will expand ten-fold. Turbonetics is looking forward to growing our market exposure, increasing consumer interaction and bringing new technological advances in digital media to our customers with powerTV." - Tyler Tanaka, Marketing Manager, Turbonetics Inc.

TurboneticsTV will launch in the first quarter of 2007 using powerTV's innovative user video technology, allowing Turbonetics customers to be able to watch, share, and upload videos of their own turbocharged vehicles and builds. Turbonetics is also planning on developing unique editorial content, including Turbocharger kit videos of their 2005-up Mustang and TorqueMaster Diesel upgrades.

"Turbonetics is a progressive, aggressive developer of technology in the turbocharger segment--a true leader in the market," said James Lawrence, powerTV's CEO. "When it comes to their website, Tyler Tanaka and Brad Lewis have executed an online strategy which brings their customers the type of technical and web content that they desire. We're excited at powerTV to be taking that online digital presence to the next level."

For information about any Turbonetics products, call them at (805) 581-0333, or visit them online at http://www.turboneticsinc.com.

Other online communities or companies interested in participating in the beta launch of the powerTV video network can contact via e-mail for more information.


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Melissa Lawrence
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