Hach Company Selects Nicholson Kovac as Agency of Record

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Nicholson Kovac has been named agency of record for Hach Company, a leading international provider of analytic products for water and waste water.

Nicholson Kovac has been named agency of record for Hach Company, a leading international provider of analytic products for water and waste water. The agency will handle integrated marketing communications for Hach Company, including market research, creative, public relations, media and interactive.

"We were impressed with Nicholson Kovac's commitment to results and return on investment as this closely mirrors our corporate philosophy," said Lance Reisman, Vice President Marketing for Hach Company. "We were seeking an agency to help us push our communications initiatives to the next level, and we feel Nicholson Kovac will help do that."

Hach, based in Loveland, Colo., is part of a family of companies in the process and environmental controls industry.

Nicholson Kovac, Inc. (formerly NKH&W, Inc.) is a marketing communications company with capitalized billings of $90.3 million. It is among the top 40 largest independent agencies and among the top 100 largest U.S. advertising agency brands.

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Renee Robinson
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