Brazil Executive Call Center Report 2007 Published By Zagada Institute Region's Research and Analyst Firm

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Brazil has Latin America Largest Agent Population and is positioned to Triple Agents Serving U.S.

Zagada Markets, Inc. Zagada Institute announces the publication of its Brazil Executive Call Center Report 2007: An Emerging Sourcing Giant. This executive report format is the second of three concise reports in its South American series with Argentina already published and Mexico soon scheduled for release. A subsequent Brazil IT Outsourcing Executive report will also follow as part of Zagada's BRIC (Brazil, Russia, China, India) outsourcing report series being published in partnership with Waagstein Research.

The Brazil Executive Call Center Report 2007 offers strategic guidance and detailed decision making cost estimates and economic handlers to corporate buyers, vendors, investors and executives about how to compare and evaluate Sao Paulo, Rio de Janeiro, Belo Horizonte, Curitaba and Florianopolis, for site selection service - supplier analysis and investment. Intense focus is given to comparing these five cities within the Sao Paolo Rio de Janeiro axis which is responsible for over 90 % of contact center BPO activity in the country.

The report highlights that Brazil has Latin America's largest contact center BPO agent population of over 200,000 and creates jobs for close to 1 million workers associated with the industry. These numbers represent a significant increase from the market's 55,000-agent base in 2001. Data on Brazil's overall contact center BPO and IT outsourcing revenue is estimated to be US$2.4 billion with about 10% generated from international contracts.

Zagada projects that the country is on track to have 350,000 agents by the end of 2007, despite a slow down in its average annual growth rate in the sector. The report indicates that while Brazil has over 1,000 call center operators, the market is highly segmented with 10 larger centers generating under 20% of the market's revenues. These centers are evaluated as well as the vendor and equipment service providers. Avaya again has a commanding lead in the market with Plantronics as the leading headset provider.

Zagada finds that close to 300 of the country's almost 2,000 universities and institutions of higher learning serve the Sao Paulo-Rio axis and graduate 1.2 million students each year. This offers a ready talent source for contact center BPO companies seeking to expand or locate in Brazil.

While Brazil has a large internal market and an expanding contact center BPO and IT sector, Zagada finds that the country faces a number of internal and external challenges. Internally, rising inflation rates, increasing wages as well as high levels of software piracy rates define the challenge. While government data projects a 5% GDP 2007 growth rate, most analysts agree on a range under 4%, which represents half of India and China its leading outsourcing competitors. Additional contact center BPO competing locations include Argentina, Mexico, Central America, the Dominican Republic and the Philippines. Brazil's cost estimates are compared with these markets for easy and accurate evaluation.

Companies are invited to purchase the report online at Zagada.com or SphaeroAlliance.com. Contact Zagada directly at 786 348 7531 or 305 529 9028 to reach our South Florida office.

About Zagada Institute

The Zagada Institute is the research arm of Zagada Markets.

About Zagada Markets

Zagada is a Business Development Analytics firm. The company has three operating units: Research, Capital and Sourcing. Zagada is committed to producing quality research and analysis on countries, region, cities, companies and vendors operating in key Nearshore and Offshore locations under it Zagada Institute brand. The company has innovated its publishing approach by producing short actionable executive reports with detailed and supportive data for expedited analysis on locating, partnering and acquiring companies in offshore outsourcing markets. Through its SphaeroAlliance.com vendor platform, the company is simplifying the vendor-supplier sourcing process. (http://www.sphaeroalliance.com). Zagada Capital intermediates and brokers financing, working capital, mergers and acquisition (M&A) transaction for mid market companies focused on the outsourcing service globalization sector. Please visit Zagada at http://www.zagada.com.

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PHILIP PETERS
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