Hayward, CA (PRWEB) December 20, 2006
It's been a great year for business owners who use article marketing to communicate with potential customers. 2006 saw the entire article marketing concept prove itself, and 2007 will see it included in every successful marketing program.
"The Internet is all about content," says Chris Ellington, CEO of Article Marketer. "Content publishers are hungry for information that will engage their audiences. By providing this, our authors are making immediate and lasting connections.
"These connections offer an entirely different marketing opportunity," Ellington continues. "Businesses can reach their target market through social networking rather than traditional advertising. Our writers come back to us time and again, and our content site owners find our material the best they receive. It's been a great year. It's been verified even more by the fact that Time Magazine just named 'You' as Person of the Year. 'You' are the reason that marketing is evolving, and 'you' are the person who is driving that marketing."
Those who develop articles for publication confirm this success.
"What we're seeing with writers is that they publish an article or two, then publish one or two a week, from that point forward," said Darryl Hupfer, Managing Director of Actuate Companies, LLC, a Boston-based marketing group, with clients around the world. "If this process wasn't successful in generating sales and profits, we'd note an obvious decline in the number of articles published. That's simply not happening. We anticipate that article marketing will continue to expand as digital content demand increases. It's a great media opportunity, and national media is seeing the impact and the results."
With sales and profits tied to increased website traffic, website owners will "ring in 2007" seeking even more ways to connect.
Article Marketer will meet these challenges by adding new services for clients, as well as a new and unique interface for its site, http://www.articlemarketer.com, which will improve the entire article submission process.
"Article Marketer will continue to lead the way in opportunities for our writers and our content partners," said Ellington. "We believe that we've addressed only a small part of our potential writer base, and that many others can benefit."
To arrange for speaking engagements or interviews, please contact GCG Worldwide at 1.917.224.6782.