Franchise Circle Launches First Video Blogging Site for the Franchise Industry, Franchisor.tv

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Franchisor.tv is a video blogging or 'vlogging' tool, where entrepreneurs, franchisors, industry suppliers, and area developers can output video to interested Franchise Circle.com users. "Franchor.tv was launched because video is destined to be a very hot marketing tool for many franchisors because there are not that many of their competitors using it", says Margaret McEntire, founder and CEO of Candy Bouquet International, the world's largest candy franchise.

Video usage has recently become an exploding phenomenon online as traditional media conglomerates move towards furthering the online experience for consumers. "Users are watching video more frequently, and for longer periods of time than they do traditional online advertising" says Shawn Ames, the company's co-founder and CEO. "By launching Franchisor.tv, we are pushing the industry to see the outstanding marketing opportunities of video technology

To have access to Franchisor.tv, Franchise Circle.com users simply register for a free Franchise Circle account, post video taken from a digital camera or storage media, and then get a link they can either paste into their own website for viewers to watch, or email to business contacts. "Franchisor.tv definitely is advances the global franchise industry", says Carter Malloy, the company's other co-founder. "With the ease of capturing video with mobile phones and other easy to carry, highly powerful technology, video is becoming the way to go online".

The franchise industry's impact on the U.S. economy exceeds $1.5 trillion, or nearly 10 percent of the nation's private-sector economy, providing jobs for more than 18 million Americans. Franchised and company owned units number over 1 million throughout the world.

FranchiseCircle.com is the premier professional networking site for the franchise industry, a one stop shop for information, communication, and collaboration for franchisors, prospective franchise buyers, franchisees, industry suppliers, area developers, and industry trade groups.

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SHAWN AMES
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