Reel Logix Inc's 2006 Growth Spurt Due to Widespread Adoption of The Calendar Planner

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Reel Logix, Inc, the Beverly Hills, California, based software developer announced yesterday that the company's client base had expanded by more than 400 percent in 2006 with significant growth across horizontal markets such as Retail, Non-Profit, Government, Education, Construction & Real Estate, Energy, Entertainment and Healthcare.

Reel Logix, Inc, the Beverly Hills, California, based software developer announced yesterday that the company's client base had expanded by more than 400 percent in 2006 with significant growth across horizontal markets such as Retail, Non-Profit, Government, Education, Construction & Real Estate, Energy, Entertainment and Healthcare.

The company attributed the 2006 growth in market share to four key factors. First, site license discounts for multi unit sales to organizations which typically followed adoption by key users in specific departments. Second, new global reseller initiatives and agreements for targeted markets added new distribution channels for products. The third key factor was special discount programs for Non-Profit and Government users and the Accumulating Credits for Educators (ACE Program) for users in education. Last, but by no means least, the company attributes 2006 growth to a diverse and supportive cadre of repeat customers, whose invaluable feedback guided feature enhancement and development through two major product updates this year.

"The reality is that our product is not for everyone but we have a diverse client list that is growing because The Calendar Planner has great appeal for individuals and businesses desperately looking for help to manage their day-to-day scheduling challenges. They seem to appreciate that they are getting a lot of power in a really affordable solution which they can use alone or to complement much more complex and costly solutions they might already have or may be considering," says company COO, Marcia Robinson.

Reel Logix Inc is optimistic that new features and enhancements planned for early 2007 will capture the attention of more clients looking for scheduling calendar software like Julie Wrege at Sirius Software who states "I cannot remember life before The Calendar Planner. I have a complex schedule with many different events and need to make the most of my time -- The Calendar Planner helps me do that."

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