Princeton Junction, NJ (PRWEB) December 28, 2006
http://www.realtybloggingbook.com Real Estate Online Marketing Leaders Richard Nacht and Paul Chaney's new book, Realty Blogging, is now the best-selling weblogs book on Amazon.com.
"Nacht and Chaney are the first ones to specifically address the huge potential blogging holds for real estate professionals. The authors go beyond the hype and explain in detail the tangible benefits of real-estate industry blogging when used as a strategic marketing medium," said John E. Featherstone, Publisher of Real Estate Magazine.
Realty Blogging shows Realtors how to utilize blogs as a direct-communication marketing tool giving the reader the know-how to capture the interest and business of local homeowners, buyers and sellers.
Nacht and Chaney have leveraged their extensive blogging, real estate and online marketing experience to help Realtors:
-Develop an effective Internet Marketing Strategy
-Generate leads consistently at almost no cost
-Establish long-term relationships with your customers
-Create content that attracts major search engines
-Create buzz about his/her blog in local media
-Define him/herself as an expert in a particular area
-Serve his/her market niche
"A number one spot on Amazon is a fantastic achievement," said Richard Nacht. "We are equally excited to introduce the real estate industry to blogging as an online marketing tool and to help them leverage blogs in the most effective ways possible."
Nacht and Chaney also collaborate via their positions at Blogging Systems where Nacht is CEO and Chaney is VP of Marketing.
In a recent real estate marketing survey, sponsored by Blogging Systems and conducted by Global Research Center, 68% of those who took the survey listed blogging as a focus for 2007.
"Blogging as a real estate marketing tool continues to grow at an exceptional rate," said Paul Chaney. "As more realtors leverage blogs successfully to build brand awareness and generate leads, others in the industry will have to follow in order to stay competitive."
Learn how to leverage a blog as part of your marketing mix today by purchasing Realty Blogging.
About Richard Nacht
Richard Nacht is the founder and CEO of Blogging Systems. Richard has over twenty years in the real estate, finance and technology development industries. Richard has focused his talents on creating e-commerce strategies aimed at producing technologies that benefit the consumer and businesses.
Richard founded one of the first online lending platforms in the late 1990s and took the operation from its original online birth to successful acquisition by a national lender in 2003. Richard then leveraged his online consumer and business to business marketing experience by founding Blogging Systems.
Richard has led Blogging Systems as the leader in the rapidly growing area of corporate blogging by delivering a blogging platform that produces a low-cost, high results tool for effective communication and collaboration, competitive marketing, sales, and customer relations.
About Paul Chaney
Paul Chaney is the Vice President of Marketing for Blogging Systems. Paul has been a business blog consultant for the past three years and is widely known and respected in that field. He understands at a granular level how blogs can be used as a tool for marketing communications and has worked with a number of clients assisting them in deploying a blog marketing strategy.
With more than seven years of online marketing experience, Paul has become a leading proponent of using blogs as business marketing and communications tools.
Paul has served as Technical Editor on a number of For Dummies series books related to blogs and Internet marketing, and was contributing writer on Buzz Marketing with Blogs For Dummies, published by Wiley.
About Blogging Systems
Blogging Systems provides real estate blog platforms that produce a low-cost, high results tool for Community networking (both offline and on the internet), effective communication and collaboration, competitive marketing, sales and customer relations.
Blogging Systems provides turn-key Community blog networks which are the ultimate real estate marketing tool. Ours is a "soup to nuts" approach with experienced blog professionals who guide clients through the process step-by-step. Not only do we provide the most robust real estate blog platform on the market today, we back it up with training and technical support. Clients receive a turn-key system and the training and knowledge needed to use it as a complete real estate marketing system.
For more information about how to add a blog to your real estate marketing tools, visit: http://www.BloggingSystems.com or call: 800-985-BLOG (800-985-2564)