REVShare Names Gary Bianchi Technology Manager
REVShare, television’s largest performance-based network of over 800 stations, has named Gary Bianchi as Technology Project Manager. Bianchi will be performing detailed research on technology development projects currently in the company’s research and development queue. He will also ramp up REVShare’s data reporting, station ROI education, Client 800 numbers, URL audits, and software needs and analysis.
Temecula, CA (PRWEB) February 5, 2006 -- REVShare, television’s largest performance-based network of over 800 stations, has named Gary Bianchi as Technology Project Manager. “Gary brings an incredible amount of industry knowledge to our company as we move into another growth year,” said Joseph Gray, CEO and Founder of REVShare. “His more than 30 years of experience in technology areas such as programming, systems development and consulting is an important asset for our clients and our employees.”
Bianchi will be performing detailed research on technology development projects currently in the company’s research and development queue. He will also ramp up REVShare’s data reporting, station ROI education, Client 800 numbers, URL audits, and software needs and analysis. “We’re already an established leader in technology for our industry and Gary is going to help us increase our edge even further,” added Joseph Gray. “We’re always on the lookout for our clients and stations and increasing our technology base in software and hardware; and utilizing the latest techniques will ensure even greater success as we grow into the future.”
Prior to joining REVShare as Technology Project Manager, Bianchi was the founder of several Direct Response advertising agencies in the Los Angeles area. Bianchi also has vast knowledge of technical areas in the Cable Ad Insertion industry. He was instrumental in the development and deployment of Seachange Ad Insertion equipment for COX Cable-San Diego, TCI Cable-Southern California as well as Adelphia Cable nationwide. Bianchi was also instrumental in the development of Traffic & Billing systems for TCI where he was able to integrate the T&B systems with the ad insertion equipment and achieve a run rate of almost 100%.
About REVShare:
Since 1989, REVShare has specialized in performance based advertising representing more than 800 local market television stations, cable systems, syndicators, and networks, which are willing to provide television time on a results basis. With a customer-oriented team, proven client results, state-of-the art technology and marketing know-how, REVShare continues to lead the industry in the evolution of television advertising models for the next generation of convergence and interactivity.
For more information on REVShare, please contact Alain Jourdier, Vice President, Marketing and Communications 1-800-819-9945, ext 485
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