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AT&T U-verse TV to Include Sundance Channel

AT&T Inc. (NYSE: T) and Sundance Channel® today announced a distribution agreement to deliver Sundance Channel’s linear and video-on-demand (VOD) programming as part of the AT&T U-verse(SM) TV channel lineup.

SAN ANTONIO (PRWEB) August 29, 2006 -- AT&T Inc. (NYSE: T) and Sundance Channel® today announced a distribution agreement to deliver Sundance Channel’s linear and video-on-demand (VOD) programming as part of the AT&T U-verse(SM) TV channel lineup.

Under the agreement, AT&T U-verse TV customers will have access to Sundance Channel’s eclectic mix of independent-minded programming, including original series, feature films, shorts and documentaries, shown unedited and commercial-free.

Sundance Channel’s bold and engaging programming is a wonderful addition to our diverse content selection
“Sundance Channel’s bold and engaging programming is a wonderful addition to our diverse content selection,” said Amy Friedlander, senior vice president of programming, AT&T Operations, Inc. “We’re proud to add Sundance Channel to the AT&T U-verse TV lineup and VOD library.”

“We’re glad to work with AT&T to deliver Sundance Channel’s unique brand of programming as part of the U-verse experience,” said Gretchen Beidl, executive vice president affiliate sales and marketing, Sundance Channel. “The Sundance mission is to provide artists with an outlet for creative expression, and we’re pleased that their work can be shared with a new audience through AT&T U-verse TV.”

AT&T U-verse TV is delivered by Project Lightspeed, the company’s initiative to expand the fiber-optics network deeper into neighborhoods to deliver U-verse TV, AT&T Yahoo!® High Speed Internet U-verse Enabled and, in the future, Voice over IP services. Through its subsidiaries, AT&T expects to reach nearly 19 million households by the end of 2008 as part of its initial deployment, using fiber-to-the-node (FTTN) and fiber-to-the-premises (FTTP) technologies.

Financial and other terms of the agreement were not disclosed.

Find More Information Online:

Podcasts:
AT&T Delivers Content in New Ways – Kieran Nolan, AT&T VP–Consumer Marketing for broadband and U-verse services

Media Kits:
U-verse – AT&T plans to bring IP-based services, including video, to millions of customers.
Delivering the Digital Lifestyle – Anywhere, anytime, on three screens: the TV, the PC and wireless phone.

Web Links:
AT&T U-verse Web Site
Sundance Channel Web Site
FTTX Wikipedia Entry
IPTV Wikipedia Entry

For more information, contact:
Destiny Belknap
Office: (214) 665-1314
Note: This AT&T release and other news announcements are available as part of an RSS feed at www.att.com/rss.

About AT&T
AT&T Inc. is one of the world's largest telecommunications holding companies and is the largest in the United States. Operating globally under the AT&T brand, AT&T companies are recognized as the leading worldwide providers of IP-based communications services to business and as leading U.S. providers of high speed DSL Internet, local and long distance voice, and directory publishing and advertising services. AT&T Inc. holds a 60 percent ownership interest in Cingular Wireless, which is the No. 1 U.S. wireless services provider with 57.3 million wireless customers. Additional information about AT&T Inc. and AT&T products and services is available at www.att.com.

About Sundance Channel
Under the creative direction of Robert Redford, Sundance Channel is the television destination for independent-minded viewers seeking something different. Bold, uncompromising and irreverent, Sundance Channel offers audiences a diverse and engaging selection of films, documentaries, and original programs, all uncut and commercial free. Launched in 1996, Sundance Channel is a venture of NBC Universal, Showtime Networks Inc. and Robert Redford. Sundance Channel operates independently of the non-profit Sundance Institute and the Sundance Film Festival but shares the overall Sundance mission of encouraging artistic freedom of expression. Sundance Channel’s Web site address is www.sundancechannel.com.

© 2006 AT&T Knowledge Ventures. All rights reserved. Subsidiaries and affiliates of AT&T Inc. provide products and services under the AT&T brand.

For more information and detailed disclaimer information, please review this announcement in the AT&T newsroom at www.att.com/newsroom.

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CONTACT INFORMATION
Destiny Belknap
AT&T Inc.
214-665-1314
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