First Ever SMS/Text-Message-Enabled Conference Takes Place This Week At Real Estate Connect

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This week will mark the first time ever that a major conference/trade show will be SMS/text-message enabled. Every attendee, speaker, exhibitor, booth, event session, and room associated with Real Estate Connect San Francisco 2006 will have a short numeric tag assigned to it. Connect attendees will be able to use almost any cell phone or palm-held organizer to send a text or SMS message containing that tag, and instantly receive back detailed information.

Emeryville, CA – July 24, 2006 – This week will mark the first time ever that a major conference/trade show will be SMS/text-message enabled. Every attendee, speaker, exhibitor, booth, event session, and room associated with Real Estate Connect San Francisco 2006 will have a short numeric tag assigned to it. Connect attendees will be able to use almost any cell phone or palm-held organizer to send a text or SMS message containing that tag, and instantly receive back detailed information.

“We don’t believe this has ever been done before,” says Mike Edelhart, CEO of Inman News, producers of Real Estate Connect San Francisco, the premier industry event where leaders in real estate, technology and innovation gather to network, make deals and set the agenda for the market. “Being the first to market with a fully-enabled SMS/text-message conference fits perfectly with Real Estate Connect’s mission of driving innovation.”

“Instead of returning home with bags full of flyers, brochures and business cards, people will walk away from Real Estate Connect with all the information they need stored on their mobile device,” says David Geipel, cofounder of CellSigns. CellSigns, Inc. currently has the only mobile, SMS/text messaging search tool available in the real estate industry and allows buyers to get listing information on every MLS listing for sale. The company is using the same technology to enable SMS/text-messaging for Real Estate Connect.

How it works

Someone standing in line at a coffee shop before Real Estate Connect starts can use text messaging to download the day’s schedule to their cell phone, or even download contact information for another attendee they happen to meet while waiting for their coffee. An attendee listening to the keynote speaker might want to download that speaker’s bio and contact information for follow-up later. A person browsing the exhibit hall booths can download information about an interesting company they come across, rather than taking a paper brochure and business card. If a traditional SMS/text message is too short for the desired material, the recipient can specify an email address to which a PDF file will be sent.

Download this press release

Test the system now by downloading a concise version of this press release. Simply text message or SMS these characters “REC9999” to this number “79274.” Note: standard carrier charges for SMS/text messages apply to each message sent or received.

About text messaging

Over 8 billion text (or SMS) messages are sent every month, and that number has grown by 250% each year for the last two years. Experts project that by 2008, 80 billion text messages will be sent per month. The median age of a text message user is 38 yrs old. (Source: CellSigns, Inc.)

About CellSigns Inc.

CellSigns (http://www.cellsigns.com), powered by QWASI technology, is the real estate industry's only interactive mobile technology system that empowers consumers to receive property information via text messaging and qualifies leads for agents and brokers. The CellSigns mobile tools provide consumers with information they desire. Agents and Brokers get clients they can close. Cofounders, David Geipel and Mark Ford, of CellSigns, Inc. are creators of CellSigns™ and Mobile Agent™ and are both REALTORS®. CellSigns launched in July 2005 and is today being used by leading real estate brokerages and agents across the United States.

About Real Estate Connect

Real Estate Connect (http://www.inman.com/connectsf) is the premier real estate technology conference and attracts the industry’s most influential decision makers, opinion leaders and technology experts into an active forum for discussion and debate. Connect LUX: Luxury Home Marketing in the Internet Age is scheduled for October 15-17, 2006 at the Mandarin Oriental in Miami.

About Inman News

Real Estate Connect is organized and produced by Inman News (http://www.inman.com),the nation's leading independent real estate news service and content provider. Inman’s clients and partners include 50,000+ Web sites and 250+ U.S. newspapers, including The Los Angeles Times, Miami Herald, Washington Post, Denver Post, San Francisco Chronicle, Chicago Tribune, Yahoo!, Microsoft, Google, The Wall Street Journal Online, CBS MarketWatch, and many more.

Inman News offers information-based products and services for real estate professionals and consumers, including Inman News Membership, Digital Media and News content for the Web, weekly in-depth Special Reports, and Real Estate Connect conferences and events. Additionally, Inman News’ video production division, Inman Stories, produces, markets and sells high-quality streaming videos marketed and sold within the luxury home marketing, neighborhood, agent/broker, product/technology and corporate real estate markets.

Marketing contact

Mindy M. Hull, Inman News’ Marketing Director, 510.658.9252, x.142

All trademarks, registered trademarks and services marks in this release are the property of their respective owners.

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