Seller's Edge Finds a New Home with Design by Studiodavid

Graphic design firm Studiodavid has designed the new corporate identity for leading home staging firm Seller's Edge. Studiodavid conducted significant research to understand what makes Seller's Edge effective. The findings became the basis from which to build the platform for the brand and built into the design of the look of the new identity.

St. Petersburg, FL (PRWEB) January 2, 2007 -- Graphic design firm Studiodavid has designed the new corporate identity for leading home staging firm Seller's Edge. As experts in the field of corporate identity development, Studiodavid built a brand over the course of three months that consists of trademark development, stationary package and corporate sales literature.

Home staging is a service that involves preparing a home before it goes on the market so that it appeals to a broad range of potential buyers. Homes that are staged typically sell faster and for a higher price.

According to Studiodavid's owner, David Scott, "The design of the identity has strong commercial appeal in this market and I am thrilled that the Seller's Edge team entrusted us with this challenging project. Seller's Edge is a youthful and energetic company with a focus on partnership. Their new trademark and corporate identity program provides them with the ability to define and differentiate themselves in a highly competitive industry."

Seller's Edge partner Kim Rice says that honesty and the ability to guarantee the highest standards of service is what differentiates them from others in the market. They put a strong focus on the high level of quality put into their work as well as having the unique ability to work with anyone. The new identity connects with those values and brings to life the direction for our company.

Studiodavid conducted significant research to understand what makes Seller's Edge effective. The findings became the basis from which to build the platform for the brand and built into the design of the look of the new identity. The mark was hand illustrated with floral elements to communicate the beautification process involved with home staging. Specially selected shades of green identify with the concept of value created through Seller's Edge's services.

Seller's Edge will launch the new identity through several media channels throughout the Tampa Bay area in Florida. The identity will be rolled out across key applications over the next 18 months.

About Studiodavid
Studiodavid is an international graphic design firm based out of St. Petersburg, Florida, that develops corporate identities that inspire thought and action. The company was founded in 2003 by graphic designer David Scott, who is known for producing marketing solutions that help companies connect with their audience. With over 15 years of experience, Scott has had the opportunity to help several innovative organizations enhance their corporate image including Fairmont Hotels and Resorts, the Bermuda Department of Tourism, Jabil Circuit, JC Penney, Trammell Crow, and the US Pro Golf Association. Interested parties can learn about Studiodavid at http://www.studiodavid.net.

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