Automotive Industry Sales and Marketing Veteran Joins leading Customer Feedback Company; Mindshare Technologies Appoints Lonnie Mayne as EVP of Sales

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Automotive industry sales and marketing veteran, Lonnie Mayne, joins Mindshare Technologies, overseeing the company's sales efforts worldwide.

Mindshare has built the most comprehensive customer feedback solution in the industry

Mindshare Technologies, the leading provider of real-time customer feedback solutions, today announced that Lonnie Mayne has accepted the position of EVP of Sales. In this capacity he will oversee the company's sales efforts worldwide.

"Lonnie brings leadership, experience and a proven record of success to Mindshare," said Richard Hanks, president of Mindshare Technologies. "He has secured the confidence of the board, our customers and our employees. Lonnie is a versatile executive who can build world-class sales organizations and deliver customer-centric results that drive revenue. We are fortunate to have someone of Lonnie's caliber on our team."

Mayne's notable background includes over 19 years of executive leadership in sales, marketing and operations. He is specifically known for successfully developing cohesive sales teams that focus on increasing both sales and overall profitability. Lonnie joined Mindshare from the Affinia Group in Michigan, where he served as Vice President of Special Market Sales. While at Affinia he was responsible for creating high performance sales teams and setting the strategic direction for three operating divisions, including Heavy Duty, Retail and Affinia's Motorsports / NASCAR program.

Prior to Affinia, he was Vice President of Sales for No.1 International (Hi-Tech Engine Components) and later became President of the company's factory engineering group, and a member of the Board of Directors. While at No.1 International Lonnie and his teams were successful in partnering with the most respected customers in the industry, helping them to increase their sales and profitability. Prior to No.1 International, Lonnie was National Sales Manager for Timken Bearing Co. in Ohio.

"Mindshare has built the most comprehensive customer feedback solution in the industry," said Mayne. "I'm very excited to be a part of the team at Mindshare, and look forward to our success in delivering customer feedback tools to companies and organizations that enable them to significantly improve their customer relationships."

Lonnie is a sought-after speaker by numerous groups, including notable universities, on the subject of "lean distribution strategies". His experience has made him an expert on value-added selling, creating customer value, team building, individual development and lean distribution models. Lonnie attended the University of Utah and later completed Ohio State University's Executive Education Leadership program. He also received the distinguished automotive AAP degree from Northwood University in Michigan.

About Mindshare Technologies

Mindshare Technologies provides management tools that capture customers' perceptions on a daily basis and immediately transforms them into actionable customer intelligence. Shortly after their service experience, customers respond to a short survey using their touch-tone telephone or web interface. Reports are updated immediately for client management to incorporate customer insights directly into their operations. The company's customers range from an eight-unit fine-dining restaurant chain to multi-thousand unit service franchise organizations to call centers of every size. For more information, call (800) 634-5407 or visit

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