Green Cleaning Products Made Friendly at New Online Store

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A new online store is aiming to make green cleaning convenient and inexpensive for consumers from coast to coast. FriendlyClean.com is touting the benefits of biodegradable super-concentrated cleaners, which require less packaging and less energy to transport than conventional cleaning products.

A new online store is aiming to make green cleaning convenient and inexpensive for consumers from coast to coast. FriendlyClean.com is touting the benefits of biodegradable super-concentrated cleaners, which require less packaging and less energy to transport than conventional cleaning products.

FriendlyClean sells environmentally friendly household cleaners direct from the manufacturer. That manufacturer is Avmor Ltd., a leader in the development of safe, sustainable cleaning products for the industrial and institutional market. Mattie Chinks, President of Avmor and FriendlyClean co-founder, explains:

"Avmor's EcoPure products were developed to meet the strictest environmental standards. They are green approved by independent testing authorities and, more importantly, they really perform. With the FriendlyClean concept -- specially-packaged versions of our commercial cleaning concentrates -- we can offer individual consumers products that are as gentle to the environment as they are effective."

Conventional cleaning products contain ingredients that are harmful to humans and to the earth's delicate ecosystems. To make matters worse, the plastic bottles and disposable sprayers they are packaged with waste non-renewable resources and end up in landfill sites. Ready-to-use cleaning liquids contain mostly water, which requires fossil fuel to transport from manufacturer to distributor to consumer. Burning fossil fuel in turn contributes to global warming.

FriendlyClean's green alternatives are based on plant-derived solvents. All products are non-toxic and biodegradable and are packaged and shipped in highly concentrated form to further reduce their impact on the environment. For those that believe that concentrates are inconvenient compared to ready-to-use products, FriendlyClean has turned the paradigm around with a revolutionary dual-reservoir sprayer.

According to FriendlyClean President Kell Warshaw, "Our Eco-Select Sprayer is the key to convenience and cost savings. You fill one reservoir with super-concentrate and the other with tap water. The sprayer has a thumb wheel to adjust the dilution from 1:7 to 1:64, and the liquids are automatically mixed in the spray head. It's like having spot remover, heavy soil dissolver, and general purpose cleaner all in one.

"The industrial-quality Eco-Select sprayer lasts for 250,000 trigger pulls, which is many years of normal use. And because it turns one bottle of concentrate into up to 64 bottles of spray, the cost savings and environmental benefits of reduced packaging over the lifetime of the sprayer are enormous."

Visitors to the FriendlyClean.com website will find information on green cleaning as well as product data and certifications. There are three products available to cover the range of household surface cleaning needs: General Purpose Cleaner, Window and Chrome Cleaner, and Tub and Tile Cleaner. All are offered bundled with the Eco-Select Sprayer, or as concentrate refills only.

For more information, please visit http://www.friendlyclean.com.

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Kell Warshaw
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