Freeze.com, LLC Announces Name Change to W3i to Unify Properties

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The Board of Governors of Freeze.com, LLC announced today that the Company will change its name to W3i. The new business-to-business brand unites its properties allowing customers direct access to over 15 million unique users each month.

Unifying our properties under the single brand, W3i, helps current and prospective clients fully understand the complete range of services the Company offers to both large and small advertisers

The Board of Governors of Freeze.com, LLC announced today that the Company will change its name to W3i. The new business-to-business brand unites its properties allowing customers direct access to over 15 million unique users each month.

"Unifying our properties under the single brand, W3i, helps current and prospective clients fully understand the complete range of services the Company offers to both large and small advertisers," said Robert Weber, CEO of W3i. "The new, consolidated brand allows the company to move beyond desktop enhancement products. With our business development outside this category into ringtones, games and videos, we can now reach complex layers of users beneficial to marketers."

Rob added, "W3i signifies our dedication to providing targeted Interactive marketing solutions on the WorldWide Web. We are beginning a concentrated effort to promote our Interactive marketing services and this is reflected in our new web site and logo." To view the new W3i logo and web site, please go to http://www.W3i.com.

W3i will be attending the Ad Tech show in San Francisco, CA, on April 25-27, 2007.

About W3i

W3i, owner of Freeze.com, Screensaver.com, Wallpapers.com and Ringtone.com, is an interactive marketing services provider focused on the demand for downloadable content. With over 15 million unique users monthly, W3i provides a receptive consumer base for customized, targeted marketing programs including display advertising, software marketing, lead generation, product placement and paid subscriptions. The Webers, owners of W3i, are recent winners of the Ernst & Young Entrepreneur Of The Year® 2006 Award in the Minnesota and Dakotas region.

Media Contact:

Deborah Childers

W3i

320-257-7500

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Deborah Childers
W3i,
320-257-7500
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