Indiagames Launches World's Largest Rewards Program for Gamers

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Play games, earn points and redeem them for offerings worth Rs.2 crore (USD 450,000).

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Indiagames Ltd, India’s #1 mobile and online games company has announced the launch of its rewards program – ‘Club IG’ for gamers on their online gaming portal http://www.indiagames.com. Users on the portal can redeem their reward points for exciting offerings like Flying a fighter plane in Russia, racing Ferrari in UK, Compete to win a Skoda Car, Sony Playstation 3, Nintendo Wii, cool Alienware gaming laptops, Nokia N-Series phones, a wild card entry to the quarter finals of the World Cyber Games India and other rewards worth Rs 2 Crores (approx USD 450,000).

Players are rewarded points for every minute of game play on http://god.indiagames.com and points for downloading of mobile games through the http://mobile.indiagames.com

Speaking on the occasion, Indiagames Founder and CEO, Vishal Gondal said, “This is the first time that gamers will be rewarded for just playing. All one has to do is register on http://www.indiagames.com and earn points for every minute they play online PC games on our Games on Demand service or for every mobile game they download off our site. In addition to redeeming their points for exciting offerings we believe our rewards program would wean away gamers from pirated games that form a large chunk of the gaming market. Gaming will play the role of a catalyst in growing the broadband and pc penetration in India.”

The Games on Demand (GoD) service is an online monthly subscription based gaming service that offers a catalogue of over 120 games for just Rs.200 (USD 4.4) per month. The titles on the catalogue include leading international titles like Age of Empires, Brian Lara’s Cricket, Flight Simulator, Lara Croft Tomb Raider and Hitman among others. Indiagames has distribution agreements with leading publishers like Atari, Codemasters, Microsoft, Cenaga, Eidos, Playfirst, Sandlot & Alawar.

GoD offers gamers an easy access game experience, putting game-play just a mouse-click away. Using the EXEtender™ platform which Indiagames has exclusively licensed from Exent Technologies enables the gamer to begin playing new games instantly.

The service has been successfully launched with all leading broadband operators like Airtel Broadband, BSNL Dataone, MTNL Triband, Tata VSNL and You Telecom, through which gamers can download games with ZERO data charges and enjoy the convenience of being billed for the service in their existing broadband bills Gamers can access the service from the http://www.indiagames.com and also make payments through multiple options like credit / debit cards, ITZ Cash card or the Indiagames pre-paid card available at leading cyber café’s across major metros.

2007 has been named as the ‘Year of broadband by the Indian government with majority base level connections moving up from 256kbps to 2Mbps. This would play a key role in driving broadband usage and enhancing user experience especially in terms of value added services like gaming. To get a complete list of offerings and know more about Club IG log on http://www.indiagames.com

About Indiagames Ltd

With over 270 professionals based in Mumbai and Los Angeles, Indiagames is primarily engaged in publishing and developing games across Mobile, PC, Consoles and the Internet on various platforms including Java™, BREW™, I-Mode™, Flash Lite™ Symbian™ and OpenGL. As the No.1 game developer and publisher in India, Indiagames controls around 50% of India’s game-related wireless value-added services market and is a global top 20 wireless VAS brand (Source: IGN Survey 2005). The Company has long standing licensing deals with major Hollywood studios like Universal, Fox and New Line Cinema amongst others and direct partnerships with about 80 mobile operators globally spanning 67 countries and 150 channel partners. Major licenses include Bruce Lee, Jurassic Park and “The Office” while key global distribution channels include Verizon, Vodafone, Hutch and Airtel to name a few. The Games on Demand service launched by the company in India is an industry first offering consumers a portfolio of PC games which inter-alia include Age of Empires, Toca Racing, Lara Croft Tomb Raider and Brian Lara’s Cricket at a fixed monthly cost.

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Suhail Bagdadi
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