The AO Media 100 are creating new revenue opportunities in the more than $16.4 billion online advertising market by disrupting traditional media and advertising models
London, UK (PRWEB) January 19, 2007
Box UK today announced that it has been chosen by AlwaysOn Media as one of the AO Media 100 Top Private Companies. AO Media 100 is a power list of the top private digital media companies. Box UK's clickdensity, the online tool that provides immediate visual insight into website usability and visitor experience, was handpicked by the AO Media editorial team based on a set of five criteria--innovation, market potential, customer adoption, media buzz and investor value creation.
clickdensity and the AO Media 100 will be honored at the AO Media executive summit January 29-31, 2007 at The Mandarin Oriental Hotel in New York City. The summit will focus on the forces that are disrupting user behavior and creating new opportunities in marketing, branding, advertising, and public relations. The event will also showcase top innovative private companies that are changing the way media is created, distributed and consumed.
"The AO Media 100 are creating new revenue opportunities in the more than $16.4 billion online advertising market by disrupting traditional media and advertising models," said Tony Perkins, founder and editor in chief of AlwaysOn. "They are innovating by applying game-changing technology to key sectors including user-generated content, technology-enablers, mobile marketing, community platforms, Web analytics, and online advertising services."
The AO Media 100 was selected from over 1,000 companies, peer-nominated by leading venture capitalists, investment bankers and industry analysts.
clickdensity was selected for providing users with an instant visual insight into website design and layout and visitor behaviour. Using virtual heat maps, click maps and more, to show users the most frequently clicked on page areas, clickdensity is transforming attitudes to usability.
A full list of all the AO Media 100 companies can be found on the AlwaysOn Web site at http://www.alwayson.goingon.com/.
Box UK Managing Director, Benno Wasserstein, is delighted by this latest success:
"Everyone at Box UK is extremely proud to receive this latest prestigious accolade for clickdensity. We've worked very hard to make it the most comprehensive usability and visitor behaviour analysis tool and there really aren't many higher levels of commendation."
For more information, visit: http://alwayson.goingon.com/permalink/post/8813
About AO Media 2007
January 29-31 @ The Mandarin Oriental Hotel, NYC
AlwaysOn Media is where cutting-edge technology CEOs from the back streets of Silicon Valley meet the global advertising and media establishment. This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries. At AlwaysOn Media, our editors will also honor the AO Media 100 Top Private Companies. Fifty of the top CEOs from the AO Media 100 will pitch their market strategies to a panel of industry experts in our "CEO Showcase."
About Box UK
Box UK (http://www.boxuk.com/) was founded in 1998 and has earned an enviable reputation in the field of Internet development, design and consultancy.
Since its inception, the company has created dynamic and innovative web applications, utilising internally developed, cutting-edge technology.
Box UK is renowned for its expertise in all areas of web development - including the market-leading Amaxus® (http://www.boxuk.com/amaxus) and Connetric™ (http://www.connetric.com/) content management systems and Accuda™ (http://www.accuda.com/) sales personalisation tool.
The company's ever-growing list of prestigious clients currently includes the Royal Navy, Saatchi & Saatchi, Lloyds TSB Insurance, English Heritage, British Computer Society, Wales Tourist Board, London Development Agency, Chubb, Royal Observatory Greenwich, UK Atomic Energy Authority and the Imperial War Museum.
AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, AlwaysOn continued to lead the media industry in innovation by introducing a social network where members can connect and engage. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (Stanford Summit, AlwaysOn Hollywood, AlwaysOn Media and GoingGreen) and quarterly print "blogozine" by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, AlwaysOn is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.