Indextar LLC Starts a Global Repository of Customer Testimonials; Builds Foundation for an Alternative Approach to Advertising

Indextar.com launches the first two directories on its site, leading to a global repository of customer testimonials created and maintained by various groups.

Reno, NV (PRWEB) January 20, 2007 -- Indextar.com launches the first two directories on its site, leading to a global repository of customer testimonials created and maintained by various groups. The main goal of each directory is to collect, organize, quantify and independently present client experiences rather than just provide official information regarding companies.

At the present time consumers describe their views individually; this information is scattered across a multitude of messages in forums, weblogs and mailing lists. Indextar.com is committed to organizing this information in one place and applying a consistent rating approach that allows the reader to evaluate, at a glance, the performance of many companies.

The original directories cover two very different geographical locations (Buenos Aires, Argentina (1) and Smolensk, Russia (2) ). Indextar's goal is to enable any group of people, anywhere, to start a catalog and organize relevant information.

Our approach creates a systematic way of recognizing companies that have managed to achieve high levels of customer satisfaction. We are going to ask community oriented websites or other sites that genuinely care about their readers to allow advertising only from companies that have been highly rated by customers themselves using indextar.com as a selection system. This is intended to provide a valuable alternative to the practice whereby website operators have no control over the quality of what is being advertised on their sites.

http://www.indextar.com

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