ITV Direct Launches the Next Generation of Network Marketing Companies with ITV Ventures

Direct Response Marketing meets Network Marketing as leading infomercial company ITV Direct introduces ITV Ventures. ITV Direct will invest $50 million in TV infomercial advertising for their members to create the next work at home business giant in the multi-million dollar MLM industry.

Denver, CO (PRWEB) January 23, 2007 -- Driven by ITV infomercials, consistently rated in the top ten by media ranking services, ITV Ventures™ (www.ITVVentures.com) offers an entirely new business model for those who see the advantage of being in business for themselves while supported by the infrastructure of an already successful multi-million dollar company.

Merging the highly successful direct response business with network marketing, Founder and President, Donald Barrett, states "ITV Ventures™ will be the fastest growing company in the history of network marketing. We are creating the next generation of MLM with the combined business models defined as "direct response network marketing."

ITV Ventures™ is creating the significant internet buzz that pushed them to #1 in the rankings and is attracting experienced network marketers because of the uniqueness of the concept of an infomercial company expanding into network marketing. However, the opportunity is also attracting those who are new to MLM who are looking for a viable home-based business that far outpaces the competitive offerings.

Although separate companies, ITV, with a million dollars a week in media buys that generate thousands of inbound calls per show, fuels the lead generation program that provides ITV Ventures™ Independent Business Owners (IBO) with inbound call leads from prospective and actual customers.

According to Barrett, "The ITV Ventures™ program solves the primary problems that challenge many other network marketing companies like lead generation, fulfillment and recruiting." He goes on to say, "Rather than only approaching friends, relatives and neighbors, the program's IBOs will benefit from ITV Ventures™ own consumer leads generated from millions of dollars of media expenditures."

In the six week period after the pre-launch in September, 2006, ITV Ventures™ had more than 1600 active Independent Business Owners embracing and actively promoting the ITV Ventures™ home based income opportunity. The company was officially launched this month in Newport Beach, CA, with the current growth curve and #1 ranking indicating the number of IBOs will surpass projections of over 5000 by the launch date.

For more information on becoming an ITV Ventures Independent Business Owner or to view the ITV Ventures corporate site and the current whole food products available, please visit www.ITVVentures.com/dlm.

Contact:
Deanna Mayer
720.938.1007

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