On Becoming Built To Last -- Interaction Associates with Step-by-Step Wisdom for Achieving Your Company's Big Audacious Goals

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Company to present important findings at Houston HR Forum in March.

Interaction Associates (IA) will lead a unique session at HR Houston's 2007 Gulf Coast Symposium on Human Resource Issues designed to help attendees achieve their company's most ambitious goals.

The session -- Realize Your Big, Hairy, Audacious Goal: Operationalizing Jim Collins' Work -- is focused on helping attendees learn concrete methods for achieving excellence and is based on the work of Jim Collins, author of the best-selling books Built to Last and Good to Great. Linda Dunkel, president and CEO of Interaction Associates, will lead the session.

Dunkel will co-present in conjunction with Amelia Badders, Director of Strategic Services and Administration for Energy Delivery Services at San Antonio-based CPS Energy. Attendees will learn step-by-step how CPS Energy achieved the company's biggest goals using the built-to-last methods. Additionally, attendees will come away with tools and methods they can use immediately to implement built-to-last principles within their organizations.

The HR Houston conference is scheduled for March 27 & 28 at Houston's Reliant Center. The IA session is scheduled for Wednesday, March 28 beginning at 3:45 PM.

HR Houston is the local affiliate of the Society for Human Resources Management.

About Interaction Associates

Interaction Associates, Inc. is a leader in learning, leadership development, and performance improvement solutions for Fortune 1000 companies. The firm serves global clients and has offices in Cambridge, MA and San Francisco. For nearly 40 years, IA has helped clients build collaborative capability to produce extraordinary results, improve critical business processes, and create and maintain productive work relationships. Interaction Associates' work benefits hundreds of organizations and hundreds of thousands of individuals around the world. More information at: http://www.interactionassociates.com

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Michael Tirrell
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