Wilmington, MA (PRWEB) January 25, 2007
MKTG Education Services, a leader in education data and services for the K-12, college, and library markets, is delighted to announce the appointment of Kilani DiGiacomo as Director of Product Development for the company's education products and services.
Ms. DiGiacomo will direct the development of the company's compiled education databases and education marketing products and services for the K-12, college, and library markets. This will include the continued enhancement of the company's education databases, the expansion of MKTG's new state-of-the-art email marketing solution---Edu-Email, and the launch of an online count and order system.
A 15-year veteran of the direct and database marketing sector, Ms. DiGiacomo was most recently Director of Database Marketing with Films Media Group. Previously, she held senior marketing positions with Countrywide Home Loans and Prudential HealthCare.
"Kilani's extensive experience in direct marketing and database marketing for education markets will help us to significantly enhance our education data products and services," said Lisa Schmucki, Chief Marketing Officer for MKTG Services. "She will be working to build new educational marketing tools that serve the needs of our customers and make us the market leader in education data solutions."
Ms. DiGiacomo will be based in the company's offices in Newtown, PA. She can be reached by phone at 215-867-4108 or by email.
About MKTG Education Services
MKTG Education Services is an information services company that provides educational marketers with data-driven marketing information, services, and solutions that enhance the ability to communicate effectively with the key purchasers, decision-makers, and influencers in the education market from Pre-K through post-secondary education. Clients include the leading educational and academic publishers, educational film/media companies, technology companies, and educational product and service providers.
Formerly known as CMG Information Services, MKTG Education Services has been an industry leader in direct marketing and in the compilation and analysis of education data for over 35 years. MKTG Education Services is a division of MKTG Services, an affiliate of CBCInnovis.