Vital Insight Group Formed in Response to Increased Demand for Customer Loyalty Applications

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AutoSurvey, a leading provider of advanced customer loyalty solutions, announced today it has renamed the company from AutoSurvey, Inc. to Vital Insight Group, LLC. AutoSurvey was formed to market its namesake customer loyalty application to automotive dealers. Recently, company executives decided to differentiate between the product name and company name due to plans to consolidate the company's additional product lines under one entity. The re-organization comes from tremendous demand from other industries for cutting edge customer loyalty solutions similar to AutoSurvey. Learn more about AutoSurvey at Booth # 5663N at NADA.

If a dealer wants a change, it's done immediately, not in one week or two weeks

AutoSurvey, a leading provider of advanced customer loyalty solutions, announced today it has renamed the company from AutoSurvey, Inc. to Vital Insight Group, LLC. AutoSurvey was formed to market its namesake customer loyalty application to automotive dealers. Recently, company executives decided to differentiate between the product name and company name due to plans to consolidate the company's additional product lines under one entity. The re-organization comes from tremendous demand from other industries for cutting edge customer loyalty solutions similar to AutoSurvey.

"AutoSurvey remains our flagship product, but the interest from other industries for similar customer service solutions could not be ignored," said Jason Tryfon, President of Vital Insight Group. "The expansion into other markets benefits our automotive clients as we'll be combining several development teams and growing several product lines under one roof, adding increased functionality, support and Research & Development."

Vital Insight Group, LLC is headquartered in Scottsdale, Arizona with Canadian operations, Vital Insight Group Canada Inc., located in North York, Ontario. The company also maintains a regional based office in Los Angeles, California.

In 2006, Vital Insight Group experienced tremendous growth. In less than one year, the customer base for AutoSurvey grew from less than 100 automotive dealers to more than 1,000, and company revenues have quadrupled.

One reason for the rapid increase in demand for AutoSurvey is a high level of dealer involvement in the company. "Customers like the fact that dealer principals are involved as part of our team and can explain how the product functions and how they should build the program for their particular needs," said Tryfon.

Second, Vital Insight Group's support structure is unparalleled in the industry, with weekly WebEx training sessions and a LiveChat option on the dealer software's interface. In addition, the technical support team responds immediately to customization and fix-it requests. "If a dealer wants a change, it's done immediately, not in one week or two weeks," said Tryfon, whose commitment to the customer is always a priority. "I'll never run lean on staff which limits our ability to blow people away with our tools and support."

Another reason for the company's success is its partnerships with a select group of industry-leading data providers. Through its partners, AutoSurvey has certified interfaces to more than 45 DMS solutions, eliminating integration concerns for auto dealers. Vital Insight Group also leads the industry in average deployment time, requiring only five days on average to implement AutoSurvey and fully train dealership staff.

About AutoSurvey

AutoSurvey by Vital Insight Group provides automotive dealers, groups and manufacturers with outstanding customer loyalty solutions that revolutionize the way customer service departments respond to client concerns. AutoSurvey is a CRM tool that helps companies to identify key business problems, develop operational innovations to resolve them, and prevent client defection instantly.

AutoSurvey has been implemented by some of the industry's largest manufacturers and dealer groups, providing them with immediate, relevant and actionable customer feedback. For companies committed to improving CSI scores by creating meaningful relationships with their customers, AutoSurvey is an Internet-based, scalable and customizable application that builds long-term loyalty and provides a competitive edge in the marketplace. Vital Insight Group, LLC is headquartered in Scottsdale, AZ with Canadian operations in North York, Ontario and a regional office in Los Angeles, California. Representatives can be found throughout North America. For more information visit http://www.vitalinsightgroup.com

Visit AutoSurvey at NADA Booth # 5663N

For more information contact:

Holly Forsberg

Account Executive

Carter West PR

Phone: 602-283-5458

Jason Tryfon

President

Vital Insight Group

Phone: (416) 490-9999

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Holly Forsberg
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