Miami, FL (PRWEB) February 20, 2007
Ecorazzi, the web's source for green celebrity gossip and entertainment news, today announced a partnership with Lightworks Producing Group to develop a weekly television series dedicated to rounding up all the best 'green' news on celebrities and notables who are making waves in support of the environment and humanitarian causes.
Ecorazzi.tv will bring guilt-free gossip to mass audiences - enticing viewers with their favorite stars and their planet- and eco-friendly endeavors. The project, currently being shopped around to various networks, is a natural transition for Ecorazzi.com and the content they produce. "With the web, we reach thousands of people everyday in an effort to promote the efforts of celebrities," said Michael d'Estries, Co-Founder and Editor of the site. "With television, we're hoping to expand our audience and paint an even clearer picture of philanthropy in Hollywood."
Though Ecorazzi helps spread the good green gossip, they also report on who's not doing their part. "We make sure to keep it interesting," said Co-Founder and Editor Rebecca Carter. "We definitely slam celebs when we hear or see that they've done something that is actually harmful to the environment or world. The mix of grace and snark is what keeps our readers coming back."
Both Ecorazzi and Lightworks Producing Group are looking forward to making an impact with Ecorazzi.tv. "LPG is an experienced producer of a full range of non-fiction entertainment," said Jeffrey Weber, President and CEO, Lightworks Producing Group. "Through our development partnership with Ecorazzi, we hope to instill a sense of environmental activism and awareness by producing a fun, edgy, informative, pro-eco show that highlights the efforts of today's hottest celebrities."
Celebrities such as Leonardo DiCaprio, Julia Roberts, Scarlett Johansson, and Bono are frequently featured on the parent site, Ecorazzi.com. Recent Ecorazzi coverage includes Al Gore and Cameron Diaz launching the Live Earth concerts, Pamela Anderson's collaboration with PETA, and George Clooney's recent agreement to promote the all-electric Smart vehicle.
Ecorazzi.com is the web's destination for guilt-free gossip, reporting on celebrity and entertainment news as it relates to environmental and humanitarian issues. Founded in 2006 by Michael d'Estries of Ithaca, New York and Rebecca Carter of Miami, Florida, Ecorazzi mixes pop culture with important issues to inspire change. Growing rapidly, Ecorazzi is experiencing an increasing readership while at the same time expanding its coverage with new contributors from around the world reporting on the latest green gossip.
About Lightworks Producing Group
Lightworks Producing Group is a multi-faceted production company with passion, wide-ranging expertise and a reputation for excellence. Originally formed as a program supplier to Hallmark Channel, Lightworks is now a producer of a full range of non-fiction entertainment. With 2 Emmy nominations in the last two years, in 2007 Lightworks will deliver 135 hours of national cable programming. Current development deals include authors, experts and organizations on the cutting edge of today's trends.