Industry Leading HSA Administrator Receives Mulitple Awards for Innovation and Leadership

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First Horizon MSaver and its President, E. Craig Keohan were honored by Prepaid Media at CDHC Awards.

First Horizon Msaver, Inc. ( and its president, E. Craig Keohan, were honored to receive to both receive awards as part of the CDHC Awards. Created and produced by Prepaid Media, the annual CDHC Awards recognize noteworthy professionals, organizations, and programs throughout the consumer-driven health care industry. Awards were presented last night during an awards dinner held during the 2007 CDHC Expo in Las Vegas.

The company, First Horizon Msaver, was honored with an award for Most Innovative CDHC Product or Solution in the custodial bank category. Keohan received the CEO CDHC Leadership Award.

"I am very pleased to have been honored with the CEO CDHC Leadership Award as part of the first annual CDHC Awards," said Keohan. "More importantly, I am very pleased to see our team recognized for the innovations that we have introduced over the past year."

"We want to congratulate all the companies that submitted their products, services, and professionals for consideration for the first annual CDHC Awards," said Jonathan Weiner, president of Prepaid Media. "There are many companies and individuals developing and offering innovative programs and products in the rapidly evolving consumer directed healthcare market. These winners represent some of the most innovative programs and products that have had significant impact in their respective categories in the past twelve months."

About First Horizon Msaver

First Horizon Msaver Inc.( is a leader in the servicing of Health Savings Accounts and is a member of the First Horizon National Corp. (NYSE: FHN) family of companies that provides financial services to business customers and individuals nationwide. With first-to-market technology like electronic enrollment, banking online, online bill pay, investment options and a dedicated HSA customer care center, First Horizon Msaver is helping thousands of Americans get the most out of their tax-favored HSAs.

First Horizon companies have been recognized as some of the nation's best employers by AARP, Working Mother and Fortune magazines. First Horizon also was named one of the nation's 100 best corporate citizens by Business Ethics magazine. More information can be found at

About E. Craig Keohan

E. Craig Keohan, is President of First Horizon Msaver, Inc., and is considered a pioneer in the consumer driven healthcare community. He saw the future of consumer driven health care in 1997, guiding Msaver to one of the leading administrators of consumer driven financial products. He has more than 23 years of professional leadership experience, with a focus in healthcare and banking. Keohan has been invited to the White house to attend a Health Savings Account strategy sessions lead by President Bush and often consults with leaders in Congress and the Administration regarding consumer driven health care issues. Keohan continues to guide First Horizon Msaver to become the nation's leading HSA financial administer. Keohan is also the Chairman of the American Bankers Association HSA Council. The council provides the banking industry an outreach forum with HSA product development and avocation of legislative enhancements.

About Prepaid Media

Prepaid Media provides a host of business-to-business media and information services to the rapidly growing network branded prepaid and stored value card industry.

Prepaid Media's properties include the Paybefore online portal, Paybefore Update electronic newsletter, and Prepaid Card Report (PCR) print publication, the leading information sources for the prepaid and stored value card markets. Prepaid Media also owns and produces the Prepaid Buyers Guide, Prepaid Card Data, and Prepaid Card Awards, all of which are incorporated across its various media properties.

As the prepaid and stored value card industry continues to evolve, Prepaid Media serves as a trusted partner, providing compelling learning, buying and selling, and networking opportunities to key market participants. For more information on Prepaid Media, please visit:

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Marty Trussell
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