I'm very excited to be a global brand spokesperson for Nutrilite
Ada, MI (PRWEB) March 1, 2007
NUTRILITE®, the world's leading brand of vitamins, minerals and dietary supplements, has signed world record holder Liu Xiang as a global brand spokesperson. Liu Xiang, a native of China, is the 2004 Olympic gold medalist and world record holder for the 110 m hurdles.
Nutrilite is now represented by two world record holders, as Asafa Powell, the World Record holder in the 100-meter sprint, signed on as a Nutrilite spokesman in 2006. NUTRILITE products are sold exclusively by Quixtar Independent Business Owners (IBOs) throughout North America.
"The collaboration between Nutrilite and Liu Xiang is a world-class partnership," says Dr. Sam Rehnborg, President of the Nutrilite Health Institute. "Just like Nutrilite, Liu Xiang continues to excel and challenge the competition. He is an ideal spokesperson to represent the true character of the Nutrilite brand. Quixtar IBOs in North America and Amway business owners around the world are looking forward to following his successes on the track, particularly in the 2008 Olympics."
Only 23, Liu Xiang has already conquered a long list of races. He took the bronze medal in the men's 60m hurdles at the 2003 International Association of Athletics Federations (IAAF) World Indoor Champs, the first medal for China in 18 years.
Xiang then went on to win the gold in the 110m hurdles at the 2004 Summer Olympics. In July 2006 he set a new world record in the 110 meters hurdles with a time of 12.88 seconds, at the Super Grand Prix in Lausanne. Xiang was recently voted the number one most recognized athlete in China and completed 2006 as the number one ranked 110m hurdler by the IAAF.
The cooperation between Nutrilite and Liu Xiang will be comprehensive and tailored to fit Xiang's specific athletic needs. Nutrilite, a leader in research and development on health and nutrition, will work closely with the China Track and Field Association to provide consulting services to Liu Xiang.
"I'm very excited to be a global brand spokesperson for Nutrilite," said Xiang. "I will definitely work to deliver the Nutrilite philosophy of optimal health to every corner of the world."
Nutrilite is the world's leading brand of vitamins, minerals, and dietary supplements, based on 2005 sales. Nutrilite is so committed to total quality control of its plant concentrates from seed to tablet, it's the only global vitamin and mineral brand to grow, harvest, and process plants on its own certified organic farms,* located in California, Washington, Mexico, and Brazil.
Nutrilite products are available exclusively through Quixtar Independent Business Owners (IBOs) in North America and Amway business owners internationally. For more information on Nutrilite products, history, farming and manufacturing practices, visit http://www.nutrilite.com. To order Nutrilite products, visit http://www.quixtar.com.
According to Internet Retailer, Quixtar is the leading Health & Beauty retailer online and 14th overall, based on web sales. Since 1999, Quixtar IBOs have generated more than $6.8 billion in sales plus nearly $400 million for Partner Stores, earning in excess of $2.2 billion in bonuses and other incentives.
Based near Grand Rapids, Mich., Quixtar currently supports the efforts of independent business owners in the U.S., Canada, Puerto Rico, and various trust territories and independent island nations in the Pacific and Atlantic Oceans and Caribbean Sea. Quixtar Canada Corp. headquarters are located in London, Ontario Canada.
*Based on a survey of global vitamin and dietary supplement brands conducted by Euromonitor International.
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