Pro Step's Action Agent Roadmap™ Earns CRS Quality Product Seal

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Pro Step Marketing announces its Action Agent Roadmap™ has been approved as a quality tested product by the Council of Residential Specialists (CRS). As a quality tested product, Action Agent Roadmap™ is recognized one of the best products available relating to residential real estate.

Pro Step Marketing announces its Action Agent Roadmap™ has been approved as a quality tested product by the Council of Residential Specialists (CRS). As a quality tested product, Action Agent Roadmap™ is recognized one of the best products available relating to residential real estate.

The Action Agent Roadmap™ provides a clear and defined marketing strategy for real estate agents. This personalized, written plan gives creative direction on how to build a brand and carry it to all marketing channels from print to web, website analysis and a detailed navigation site map. It also focuses on maximizing the agent's existing real estate tools, weaving them into a website, and developing advanced IDX strategies that power lead generation and conversion. This strategic blueprint is ideal for obtaining 1st page ranking results on major search engines.

Products undergo an extensive three-part review process and are evaluated by an independent advisor and the Council's Product Review Panel and Product Review Committee. These research groups look for quality real estate-related products and software to recommend, and make available, to its members. Products are awarded the Council's Quality Tested Seal, and will be reviewed on an annual basis to ensure strict maintenance of CRS standards.

Pro Step Marketing, located in Huntersville, North Carolina, provides Real Estate Web Design marketing consultation and education services to real estates agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. Founded by Tricia Andreassen, former National Speaker for Realtor.com with more than 15 years of experience, the Pro Step Marketing team is knowledgeable of 90 percent of today's industry tools.

The Council of Residential Specialists is the largest not-for-profit affiliate of the NATIONAL ASSOCIATION OF REALTORS® with more than 47,000 Certified Residential Specialists (CRS) designees and general members. Founded in 1976, the Council recruits leading residential real estate agents to share knowledge and expertise with other members of the industry.

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Kurt Andreassen
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