Keystone Launches a State-of-the-Art, Interactive Web Site for its Top-Ranked A51 Terrain Park

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Keystone's A51 terrain park, known for its top-rated rails, jumps, wall rides and innovative park features, is now becoming known for its innovative features on its recently revamped web site, http://www.keystoneA51.com.

We're hearing from skiers and riders that Keystone's A51 terrain park is killing it right now -- that we're the best

Keystone's A51 terrain park, known for its top-rated rails, jumps, wall rides and innovative park features, is now becoming known for its innovative features on its recently revamped web site, http://www.keystoneA51.com.

Keystone, a part of the Vail Resorts, worked with the RedClay Corporation, an interactive agency and web design studio in Kirkland, Wash., to design a new web site, Keystone's Interactive Terrain Park Web Site , for skiers and snowboarders. The site launched earlier this month with an up-to-date map showing the complete layout of Keystone's A51 terrain park, as well as its beginner park, the A51 Incubator.

By simply pointing and clicking, skiers and riders can view the entire park and check out each and every one of Keystone's 65-plus jumps, wall rides and rails and its two halfpipes, with descriptions and photos that'll be updated throughout the season.

In addition to the unique interactive terrain park map, the web site also serves up a local shredders section, a photo and video gallery and other useful park information.

"We're hearing from skiers and riders that Keystone's A51 terrain park is killing it right now -- that we're the best," said Brian Forbis, Keystone's interactive marketing manager. "We wanted to convey that positive energy online and create a web site that worked for and spoke to the park skiers and riders. Keystone wanted to create the best interactive terrain park web sites in the industry for our A51 terrain park, which is one of the best in the industry. I feel as if we've achieved that. Everyone's really stoked about our park and also about our new interactive web site."

This season Keystone's A51 terrain park was ranked in the top 10 by the leading snowboarding and skiing magazines -- Transworld Snowboarding Magazine and Freeskier Magazine. Freeskier Magazine plans to host its park and pipe ski test at Keystone in April and Snowboarder Magazine will host hundreds of the top pro snowboarders in the world April 12-15 for SuperPark 11 in the A51 terrain park.

With one of the largest and most innovative night parks, Keystone's also launching a new grassroots series of weekly sessions in the A51 park starting March 1. Happening every Thursday at dusk, the A51 Sundown Showdown offers locals the chance to go big and win big.

For more information about the A51 terrain park at Keystone or to check out the new site, click your way to http://www.keystoneA51.com. For additional information about the development of the site, visit http://www.redclay.us

About Keystone Resort:

Keystone's bigger and bolder this season with 300 new acres of steeper terrain, more innovative features in the A51 terrain park and more than 3,000 acres of guided snowcat skiing, legendary bumps, five bowls and smooth groomers. For more information, visit http://www.keystoneresort.com.

About RedClay Corporation:

The RedClay Corporation, located in Kirkland, Wash., is an interactive agency featuring high level web design, development and online marketing.

Media Contacts:

Andrew Grinaker, director of online marketing, RedClay Corporation

425-296-4320

Amy Kemp, communications manager, Keystone Resort

970.496.4107

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Andrew Grinaker
RedClay
425-296-4320
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