Evanston, IL (PRWEB) March 4, 2007
Today ConsumerBase outlined a program to guarantee the validity of email addresses for clients that complete email appends. The program will give clients a 30-day window in which to receive credit for invalid emails appended to their files and will apply to both B2B and B2C clients.
Email appending is a process by which data customers add email addresses to their existing customer postal records. Doing so allows them an efficient and inexpensive means for driving superior customer relationships.
In the new program, ConsumerBase will warrant the validity of email addresses by offering credit back to clients. They will have 30 days from the date of the append to receive credit for email "hard-bounces" in which an email address does not exist.
Larry Organ, Chief Executive of ConsumerBase stated, "This measure formalizes a best practice that we have followed for some time. The email addresses that we provide through appends are extremely dependable and we want to extend every confidence to our clients."
The program is effective immediately.
ConsumerBase is a multi-channel e-marketing agency with clients in North America and the United Kingdom. Operating from offices in Chicago, New York, Florida and London, ConsumerBase offers integrated marketing solutions through behavior-enhanced consumer data, proprietary websites and digital marketing services. For more information, visit http://www.ConsumerBase.com or call (877) 440-3282 in the U.S. and 0207 292 8200 in the U.K.
Contact: Anthony Harvath, Director of Public Relations, ConsumerBase (847) 866-9600 Ext. 105 in the U.S. and 0207 292 8204 ext. 105 in the U.K. or email