Selling Non-Fiction DVDs and Web Video is a Hot Business

Share Article

The special interest video business is no longer just for the big studios. The Internet has leveled the playing field and now web video is giving us even more leverage. Whether you're a video producer looking to expand your income, a subject expert looking to market your expertise, or you just want to get a direct-response business of any type going, this is the book for you.

A new book entitled "Secrets of Producing and Selling Successful Videos" by Hal Landen will help you start your own video publishing business without investors or loans. The market for DVDs is expected to reach $49 billion by 2010 and this doesn't even include the explosion of web video. There has never been a better time to produce and sell your own videos.

Hal Landen brings over 25 years of experience in the non-fiction film and video business to this book. He is the author of books and videos about the video business. He founded, which Forbes Magazine calls one of the best business-to-business web sites for digital video production. He has freelanced for ABC's 20/20, CBS's 60 Minutes, QVC and many others.

In his book you will discover how others with no equipment or video experience have published successful videos series, not just single videos. But if you are a video producer, you'll discover that special interest videos are an ideal sideline that can overcome the limitations of the video service business. Unlike the video production business, the special interest video business lets you multiply your profits and sell products around the world from the comfort of your home. The Internet gives you this leverage. For pennies a day you can have your own storefront that sells your line of videos 24/7. Or you can have others do it all for you and send you monthly checks.

In the book you will learn how to choose a profitable genre and find a devoted audience for your video -- a skill that can make or break your video business before you even start. Use the Internet to explore niche topics that interest you such as sports, instruction, exercise, dance, kidvid, education, fitness, business, health, self-help and these are just the tip of the iceberg. There are thousands of interesting non-fiction topics that would make a profitable series of videos.

See how a smart publicity campaign can get your video reviewed in all the right places. Just one good review can bring in $100,000s in sales. Will you make a million dollars with your special interest videos? Probably not, but in this book you will meet producers who have done just that. You can learn their secrets and avoid their mistakes. Don't re-invent the wheel. Discover the proven business models for publishing successful videos.

Book: Secrets of Producing and Selling Successful Videos, 324 pp

ISBN-13: 978-1-888093-12-4

March 2, 2007


# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Visit website