Feedable.com Offers Up 'RSS That's Not Just for Nerds:' Architect Behind Yahoo! RSS Launches Powerful New Feed Reader

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Feedable (http://www.feedable.com), a new Ajax-based RSS feed reader, today announced the launch of its public beta period. Designed by the creator of the My Yahoo! RSS Reader, Feedable makes it stunningly easy to discover, collect, and mash up RSS feeds.

Feedable (http://www.feedable.com), a new Ajax-based RSS feed reader, today announced the launch of its public beta period. Designed by the creator of the My Yahoo! RSS Reader, Feedable makes it stunningly easy to discover, collect, and mash up RSS feeds.

Unlike offerings from Google and Yahoo, Feedable pairs a web-based RSS feed reader with a real-time meme tracker, so the freshest, hottest feeds and stories always rise to the top. Whether you are interested in presidential campaigns, polar bears, Britney Spears, or a rival in your industry, Feedable is a remarkably efficient way to keep tabs on any corner of the blogosphere.

With Feedable, you can quickly explore relevant feeds, track feeds in real time, and then drag and drop feeds into playlists. While other RSS feed readers expect users to wade through flat lists of news headlines, Feedable is organized around what matters to most people: stories.

"Feedable is a very slick Ajaxy RSS reader that has a lot of nice features to it," said Steve Rubel of Micro Persuasion (http://www.micropersuasion.com). "One of my favorites is that it has a "memetracker" built right in that shows you what the hottest items of the day are... It fills a void by reaching other verticals untouched by the Techmeme, Megite and Tailrank family of sites."

Feedable was developed by Benjamin Garrett, who created the My Yahoo RSS Reader, currently the most popular RSS reader in the world based on click-through statistics. Garrett left Yahoo in 2005 to start Feedable.

"I felt like the world of RSS feeds was an amazing resource, but a resource that only fairly technical people could access," said Garrett. "After my experience developing the RSS Reader for My Yahoo, I was convinced that RSS could be even more mainstream, given the right tool. RSS shouldn't just be for people who enjoy fiddling with RSS readers-- for nerds, basically. RSS really should be available to everyone. With Feedable, we completely re-envisioned how people could interact with RSS, started from a blank slate really, and created something that I think succeeds in making RSS much more widely usable. We're very excited by the result."

Users of the Feedable public beta can track new developments and share their experiences on the Feedable community blog (hello.feedable.com).

About Feedable:

Feedable (http://www.feedable.com) develops software and information design solutions for leveraging publicly available data. Based in Santa Clara, California, Feedable is privately funded.

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Gabriel Cheifetz
Feedable
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