IT360° Conference & Expo: Announces Don Tapscott as Opening Keynote Speaker

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IT360° Conference & Expo (http://www.it360.ca), Canada's only comprehensive information technology event dedicated to providing business professionals complete IT solutions, announces industry leader, Don Tapscott, as the event's opening Keynote Address. As one of the world's leading authorities on business strategy and co-author of the NYT best seller Wikinomics: How mass Collaboration Changes Everything, Mr. Tapscott, Chief Executive of New Paradigm, will address IT360° attendees at 9:45am on May 1, 2007 at the Metro Toronto Convention Center, with his keynote titled, "Wikinomics: Harnessing the Power of Mass Collaboration".

IT360° is geared to provide professionals with clear solutions for today and insights into what lays ahead

IT360° Conference & Expo (http://www.it360.ca), Canada's only comprehensive information technology event dedicated to providing business professionals complete IT solutions, announces industry leader, Don Tapscott, as the event's opening Keynote Address. As one of the world's leading authorities on business strategy and co-author of the NYT best seller Wikinomics: How mass Collaboration Changes Everything, Mr. Tapscott, Chief Executive of New Paradigm, will address IT360° attendees at 9:45am on May 1, 2007 at the Metro Toronto Convention Center, with his keynote titled, "Wikinomics: Harnessing the Power of Mass Collaboration".

"I look forward to sharing insights from our work on how the web 2.0 is changing IT and business competitiveness at IT360°" said Tapscott. Tapscott's talk answers the question what do MySpace, InnoCentive, Flickr, Second Life, YouTube, Linux, the Human Genome Project and the Chinese Morotcycle Industry have in common? There are examples of mass collaboration -- where peers come together to create value.

"IT360° is geared to provide professionals with clear solutions for today and insights into what lays ahead," said Bruce Cole, General Manager, IT World Expo Canada, Inc. "Don's address will demonstrate today's 3C's: collaboration, community & communication and how they continue to revolutionize business for this decade."

Tapscott continues to say, "Today, thanks to the New Web, encyclopedias, jetliners, operating systems, mutual funds, and much else are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive communities, evidence is strong that firms can harness collective capability and genius to spur innovation, growth, and success."

About IT360° Conference & Expo 2007

IT360° is the leading Canadian conference and exposition that provides Information Technology professionals with a unique all encompassing IT experience. Taking place in Toronto at the Metro Toronto Convention Centre, April 30 - May 2, 2007, IT360° focuses on the four key industry pillars: Network, Linux/ Open Source, Security and Storage. These pillars are our "worlds": NetworkWorld, LinuxWorld (including Smalltalk Solutions), SecurityITWorld and DataStorageWorld. IT360° addresses the critical issues facing the industry while providing realistic strategies to enable the implementation of the best and most cost efficient solutions. IT360° Conference and Expo is an ITWorld Expo event produced by ITWorld Canada the trusted name in Information Technology Resource Media.

About Don Tapscott

Don Tapscott, one of the world's leading authorities on business strategy, is Chief Executive of international think tank New Paradigm. Founded in 1993, New Paradigm produces groundbreaking research focused on the role of technology in productivity and business design, effectiveness and competitiveness. Tapscott recently completed a two-year, $8 million investigation of how firms will innovate in the 21st century entitled "IT and Competitive Advantage", funded by 30 global corporations. Tapscott is the author of 11 widely read books about information technology in business and society, including Paradigm Shift, Growing Up Digital and The Naked Corporation. His new book (January 2007), co-authored with Anthony Williams, is Wikinomics: How Mass Collaboration Changes Everything.

For further information contact:

Stephanie Cole, Event Publicist, IT360, 905.695.0123 x211,

David Leonard, Senior Manager Publicity, Penguin Group (Canada), 416.928.2410

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STEPHANIE COLE
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