Winsper Sponsors the Luxury Interactive 2007 Event

Represents the only luxury brand agency discussing strategic marketing issues

Boston (PRWEB) March 11, 2007 -- Winsper has announced today that it will be sponsoring the Luxury Interactive event located at the Metropolitan Pavilion from June 19-21 in NYC.

Winsper, established in 2003, is the nations premiere luxury marketing brand agencies that has focused efforts on the ultra high-net worth affluent consumer. Jeff Winsper, founder, will be also a guest speaker on Jun 21, at 11:00 discussing the topic "Maintaining the Quality of Your Brand as You Grow". Winsper has a proprietary model for analyzing the consumer behaviors of affluent consumers named the 6 Ps. The 6 Ps helps luxury marketers truly understand the psychographic buyers journey when evaluating and purchasing luxury goods and services and it's what makes Winspers strategic approach to marketing unique.

Winsper has an extensive list of luxury brand experience in a range of sectors including financial services (Ryan Beck, UBS), aerospace (Pilatus Aircraft, Hawker Jets, Bombardier FlexJet), destination and travel (One Key World) and retail boutiques (Everything But the Dog) and lifestyle (Moonrock Paper).

Winsper also has a practice focused on the c-level business leaders who often transcend the workplace into the "home-space". Its understanding of this audience's "work, home, play" decision making process enables companies to identify the most effective manner to reach the audience.

About Winsper
Winsper is a thinking firm headquartered in Boston, MA. The company devises new ways for its clients to build their brand value over time and sales overnight by providing integrated marketing solutions across all facets of its client business including marketing, advertising, public relations and creative communications. Winsper is an independent agency representing both emerging and established companies in a variety of industries.

###