Camp Bow Wow® Extends its Paws Into California

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Locations in Temecula and Santa Rosa Open the "Doggy Door" to the West Coast: Camp Bow Wow, the leading doggy day care and boarding franchise in North America, is pleased to announce it has opened its latest facilities in Northern and Southern California. The newest California camps are located in Temecula, opened February 19th, and Santa Rosa, opened March 7th. More than ten additional locations in the state are following close behind.

Camp Bow Wow, the leading doggy day care and boarding franchise in North America, is pleased to announce it has opened its latest facilities in Northern and Southern California. The newest California camps are located in Temecula, opened February 19th, and Santa Rosa, opened March 7th. More than ten additional locations in the state are following close behind.

"We anticipate that Camp Bow Wow will do well because there are so many dogs and a shortage of quality day and overnight care providers. We are the first Camp Bow Wow in California so we are educating the client on the value proposition of our services," said Terri Sassone, franchise co-owner in Temecula. "On our first day open, clients were huddled around the big screen TV's in the lobby watching all the dogs play through the on-site cameras. They had never seen anything like it!"

Camp Bow Wow recently sold its 175th franchise, growing rapidly in new and existing markets, boasting 189% average growth year over year since it began franchising in 2003. California is the 14th state in the U.S. to open Camp Bow Wow facilities, which is also present in Canada.

"Franchisees from coast to coast are seeing Camp Bow Wow as a viable business opportunity to follow their passion for animals and make a great living," said Heidi Flammang, Top Dog and CEO of Camp Bow Wow. "We anticipate California to be a lucrative market for Camp Bow Wow locations because of its size and population, but also because it's full of animal lovers who are eager for our services."

In what has become a $500 million industry, doggy day care has been primarily a mom and pop business. While maintaining the feel of a mom and pop, Camp Bow Wow has advanced and standardized the model into what is the most sophisticated dog day and overnight care operation in the country. Utilizing technology, state-of-the-art facility design, and intensive employee training, all in a camp-like setting, Camp Bow Wows are operationally the best run and safest environments for dogs.

"We felt that our city could use a safe, fun and convenient place such as Camp Bow Wow and we're thrilled to open to the public," said Mike Campbell, co-owner of the Santa Rosa location. "One target demographic we will tap into is empty nesters, such as ourselves, whose kids have grown up and left home and have been replaced by furry children!"

To visit a Camp Bow Wow location in California, Camp Bow Wow Temecula is located at 42192 Sarah Way, Temecula, CA 92590 and Santa Rosa Camp Bow Wow is located at 2120 Bluebell Dr, Santa Rosa, CA 95403. Other locations slated to open in 2007 are in Dana Point, Huntington Beach, Burbank/North Hollywood, Monterey, LAX, Rocklin, San Diego, Santa Barbara, Santa Cruz and Tri Valley.

Camp Bow Wow

Camp Bow Wow is the premiere doggy day care and overnight camp in North America. It is designed to provide the highest levels of fun, safety and service for its campers, and peace of mind for their parents. Camp Bow Wow, where a dog can be a dog, currently has franchises in the United States and Canada, including Arkansas, Arizona, California, Colorado, Connecticut, Florida, Georgia, Kansas, Illinois, Indiana, Iowa, Maine, Michigan, Minnesota, Missouri, Nevada, New Mexico, North Carolina, New Jersey, Nebraska, New York, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia and Washington. Visit us on the web at http://www.campbowwowusa.com.

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ALICIA HASSINGER
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