Safe, smart, secure online shoppers rarely fall victim to scams. Just a few simple tips can help the average consumer shop with real confidence. We provide those key tips and Sheriff HONESTe keeps it entertaining while commanding attention.
Calabasas, CA (PRWEB) March 15, 2007
HONESTe Online, Inc. is the innovator of a brand new trust-promoting "internet security seal" that creates merchant accountability "on the spot" by educating and empowering consumers who choose to click the seal before they make a purchase.
Merchants who qualify can display the HONESTe Online Web Seal on their sites' pages. Consumers are encouraged to "click to verify." This click opens up a consumer information page displaying the company's profile along with unique and powerful safe, smart, and secure internet shopping tips for visitors.
The company's mascot is dubbed: "Sheriff HONESTe of the Wild,Wild,Web." Click a button next to the sheriff and he actually speaks--offering safe, smart, and secure online shopping tips for consumers.
Company President, Jimmy Sweeney, says, "Safe, smart, secure online shoppers rarely fall victim to scams. Just a few simple tips can help the average consumer shop with real confidence. We provide those key tips and Sheriff HONESTe keeps it entertaining while commanding attention."
Another feature soon to be released is the new "Report-a-Site" function that allows customers to post comments about a merchant for others to view. Merchants are able to respond to these posts, and are encouraged to do so. All comments are viewable for 90 days, giving other potential customers a true feel for a website's business practices.
The bottom line according to Sweeney, "The most effective online fraud fighter is the smart, educated consumer. The HONESTe Internet security seal is providing that education on an ever-expanding scale."
Apparently HONESTe Online is on to something. Members displaying the security seal are reporting significant increases in web sales and consumer confidence seems to play a large factor.
To learn more, web merchants and consumers alike can visit HONESTe Online at: HonesteOnline.com