Introduces Columns by Leading Search Authorities

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Danny Sullivan, SearchEngineLand Editor-In-Chief, says daily columns add perspective and breadth to site's news and analysis

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Search engine marketing site unveiled a series of authoritative columns on select facets of interactive and search marketing.

Each column furthers Search Engine Land's mission to keep visitors ahead of developments in the fast-changing and rapidly growing fields of search and interactive marketing. Search Engine Land's columns, topics, days of publication and authors are:

Column: Link Week

Author(s): Debra Mastaler, Eric Ward

Topic: link building tips

Published: Mondays

Column: Locals Only

Author(s): Greg Sterling, Mike Blumenthal, Chris Smith,

Topic: local search, online yellow pages

Published: Mondays

Column: Lets Get Social

Authors: Neil Patel, Cameron Olthuis

Topic: social media search

Published: Tuesdays

Column: Paid Search

Authors: Andrew Goodman, Mona Elesseily, Brad Geddes, Alan Rimm-Kaufman

Topic: search engine advertising

Published: Tuesdays

Column: Strictly Business

Authors: Patricia Hursh, Jon Miller, Galen De Young

Topic: b-to-b search marketing

Published: Wednesdays

Column: 100% Organic

Authors: Greg Boser, Todd Friesen, Stephan Spencer, and Jill Whalen

Topic: organic search techniques

Published: Thursdays

Column: Small Is Beautiful

Authors: Matt McGee, Christine Churchill, Bill Slawski, Stoney deGeyter

Topic: small business search marketing    

Published: Thursdays

Column: Just Behave

Author: Gord Hotchkiss

Topic: search and user behavior    

Published: Fridays

Column: Searcharazzi

Author: undisclosed

Topic: search people and gossip    

Published: Fridays

Column: Q&A Land

Authors: Danny Sullivan/Chris Sherman

Topic: executive interviews

Published: various

"These columns contribute depth to Search Engine Land and round out the coverage that our team and correspondents already provide," said Danny Sullivan, the site's Editor-In-Chief. "Columns are only the first of several significant Search Engine Land enhancements we'll introduce over the next couple of months," he added.

"Sophisticated search marketers appreciate the value of Search Engine Land's original content and the site has grown rapidly as a result," said Third Door Media president Chris Elwell. In February, the second full month of operations, Search Engine Land attracted more than 95,000 unique users. A survey of readers revealed that the Search Engine Land audience spends more than $1.5 billion annually on search marketing.

Contact Sean Moriarty for Search Engine Land advertising and sponsorship information, or call (203) 664-1350.

About Search Engine Land and Third Door Media, Inc.

Search Engine Land is produced by Third Door Media, Inc. Third Door Media's mission is to empower interactive and search marketing professionals by providing the trusted content and community services they need to be successful.

The company will produce its first in-person event, Search Marketing Expo - SMX Advanced - June 4 & 5, 2007 in Seattle, WA. More information on the event can be found at

Third Door Media also produces Search Marketing Now, a lead-generation marketing solution for suppliers of SEM-related products and services.

For more information about Third Door Media's services contact:

Claire Schoen

(203) 664-1350


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