In today's industry, you need to know both the organic and the pay per click side of the business. With Yahoo bringing out Panama and adCenter recently launching in the UK with their own set of tools, there is a definite desire by marketers to get ahead in the pay per click space and learn as much as possible from the experts.
London, UK (PRWEB) March 16, 2007
Seodays (http://www.seodays.com/) has just announced additional speakers to their already impressive guest speaker lineup at the SEO training event. David Naylor and Jennifer Slegg, who are co-hosting the Seodays conference, are pleased to announce that representatives from both Yahoo Search Marketing and Microsoft adCenter will be presenting to attendees. Seodays will be held on the 20th and 21st of March 2007 at the Hilton London Euston Hotel.
Yahoo Search Marketing is presenting on the new Panama platform, which is set to launch in the UK this year and will bring significant changes to those using the Yahoo Search Marketing pay per click program. Attendees will be able to take advantage of this unique opportunity to learn more about Panama before it launches in the UK.
Microsoft adCenter's Mel Carson will be presenting on the unique aspects of the new adCenter pay per click program, allowing advertisers to learn more about the extensive tools offered by adCenter, including demographic targeting and information.
Slegg said, "We are happy to offer the Seodays attendees the opportunity to ask questions directly to Yahoo and Microsoft, so they can get the exact questions they have answered by the company's themselves. With Yahoo launching Panama to the UK, this will give those advertisers the boost they need to ensure they can use the extra tools within their ad campaigns to increase ROI. And adCenter is still fairly new to the UK marketplace, so those who are not familiar with adCenter's product will be able to discover the full range of tools that Microsoft offers."
Naylor added, "In today's industry, you need to know both the organic and the pay per click side of the business. With Yahoo bringing out Panama and adCenter recently launching in the UK with their own set of tools, there is a definite desire by marketers to get ahead in the pay per click space and learn as much as possible from the experts."
Seodays has also confirmed speakers from Hitwise and Conversion Rate Experts. Places at Seodays are first-come, first-served and you can find the agenda and session descriptions at http://www.seodays.com/2007-03-20-two-day-conference/agenda.html. To reserve a place at the first SEO training event, please complete the registration form at http://www.seodays.com/registration.html. The cost is £1750 (including VAT) per person for both days.
Seodays will challenge your ideas on what a SEO training event should be like. Seodays is a concept that has been developed from many years of advising clients how to best develop and restructure their websites in order to see maximum ROI.
Seodays was conceived by SEO expert David Naylor, who has worked in the search engine industry for nearly a decade. He has teamed up with globally renowned search engine marketing specialist, Jennifer Slegg, to bring you Seodays. With their great wealth of SEO experience and enthusiasm, Seodays will bring new light into your web development project and help you to formulate a future strategy that includes success.
These two are committed to staying current on what is happening in the search engine industry. In fact, these two have repeatedly broken the very news stories that hit the headlines in this industry, meaning not only you will be among the first to know exactly when the changes are happening, but have the inside scoop that so few in this industry can deliver.
For more information, please go to http://www.seodays.com/blog/.