Creative Search Media has both the online and offline marketing expertise to help us develop a strategy that will support our continued growth.
Santa Cruz, CA (PRWEB) March 21, 2007
Creative Search Media, a full-service advertising and search engine marketing agency, has been selected by California-based HCL, one of the leading suppliers of chemical, transportation and environmental safety labels, signs, placards, software, publications and drug testing kits, to re-brand the company image, design and develop its new e-commerce website, and launch an online marketing campaign.
The brief, which includes search engine optimization and online marketing as well as the design and development of a consumer-focused, standards-compliant e-commerce website, will enable HCL to showcase their products online, be more responsive to customer needs, and support long-term growth. In addition, the e-commerce application will enable HCL to have full control of site management in terms of updating merchandise, fulfillment, shipping and customer service.
"It's time for HCL to update its image and offer customers the convenience of purchasing our products online," said Fernando Nell, CEO of HCL. "Creative Search Media has both the online and offline marketing expertise to help us develop a strategy that will support our continued growth."
HCL was the first company to develop and market the small adhesive labels that describe hazards in the workplace. For many years, the State of California Occupation Health and Safety Administration used HCL's labels to demonstrate to companies that safety labels were on the market and easily available. HCL's early contribution helped promote the need for safety warning labels in the workplace, and expedited laws requiring companies to comply with California Hazard Communications Regulations.
Today, HCL's customers include a wide range of industries from high-tech electronic manufacturing, biotech research and development, and pharmaceuticals. Recently HCL' has expanded its product line to include warning signs, placards, publications, and transportation placards, labels and signs.
Existing HCL Website: http://www.hclco.com
About Creative Search Media
Creative Search Media is a full-service advertising and search engine marketing agency located in Santa Cruz, California. Our clients get total advertising and marketing help including print media advertising, branding, direct response advertising, copywriting, website design and development, search engine optimization, email marketing and management, pay-per-click advertising… and all the nitty-gritty behind the scenes stuff too.
Contact: Julia Hyde of Creative Search Media
Creative Search Media Website: http://www.juliahyde.com