KXEN Adopts Six Sigma Methodology for Data Mining Projects

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Data mining vendor KXEN has adopted Six Sigma DMAIC as the standard implementation methodology for its users, moving analytics even further into the mainstream of corporate business activity.

It will not only enable our users to produce results in a faster and more efficient way, they will be able to take better advantage of KXEN's unique capability to exploit massive data sets and to automatically produce thousands of models a year.

Data mining vendor KXEN has adopted Six Sigma DMAIC as the standard implementation methodology for its users, moving analytics even further into the mainstream of corporate business activity.

The adoption of DMAIC - short for Define, Measure, Analyze, Improve and Control - brings for the first time rigidly defined business goals, milestones and measurements to data mining projects. Until now the absence of such discipline has put many businesses off data mining according to Bloor Research analyst David Norris, restricting its use to specialized, low volume projects.

"This is a highly significant move. One of the things that holds back the adoption and use of data mining is the inadequate methodological support and the philosophical underpinning it provides," he said.

"I have long been an advocate of methods based upon a goal directed project management approach where everything is set against clearly defined business goals and milestones are looked at not in terms of activities being completed, but of changes of state being achieved within the business. KXEN clearly shares this vision and the method they are embracing is a cogent statement of intent in this direction."

Revealing the DMAIC advance, KXEN's founder and CEO Roger Haddad    said the benefits would be especially significant for organizations creating large numbers of analytical models.

"Six Sigma DMAIC is a well established business performance improvement methodology for thousands of organizations and millions of users around the world and it is an ideal framework for KXEN," he said. "It will not only enable our users to produce results in a faster and more efficient way, they will be able to take better advantage of KXEN's unique capability to exploit massive data sets and to automatically produce thousands of models a year."

DMAIC is one of two Six Sigma methodologies and is most commonly used to improve existing business processes. It was chosen as the KXEN standard implementation methodology for its completeness, its clear tasks/deliverables descriptions and its suitability for business users. Six Sigma was pioneered by Motorola in 1986 and is a service mark and trademark of that company.

The move also highlights KXEN's use in broader Six Sigma projects for overall business performance improvement initiatives where data mining can help identify the true indicators of performance, spot trends and detect failures.

A white paper detailing the application of Six Sigma DMAIC in KXEN implementations is available for download at http://www.kxen.com/KXEN-DMAIC.

About KXEN

KXEN provides next generation business analytics software to drive better corporate decisions. KXEN’s unmatched speed, ease of use and scalability enable leading companies around the world to expand the use of predictive analytics and enhance corporate performance. Based on breakthrough mathematical theory, KXEN’s products offer reliable predictions and deep insight for achieving critical business goals.

The company partners with leading systems integrators and software vendors to integrate advanced analytics into enterprise applications and business processes. Founded in 1998, KXEN is headquartered in San Francisco, California, with offices in the USA, UK, and France, and distributors throughout the world. Visit the KXEN Web site at http://www.kxen.com.

Michele Moussavi

KXEN - North America

Tel: +1 415-904-4165

Email: michele.moussavi @ kxen.com

Caroline Guibert

KXEN - Europe

Tel: +33 1 41 44 79 54

Email: caroline.guibert @ kxen.com

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Michele Moussavi
KXEN
415-904-4165
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