New Television: Herigstad Redefines Space and Time at D×3 Conference & Expo

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Emmy-winner explores design and user experience in an interactive multi-screen world. events has added Dale Herigstad to the interactive all-star roster at the D×3 Conference & Expo taking place in Boston, May 15-18, 2007. Herigstad, Chief Creative Officer at Schematic, has been leading the interactive and broadcast design charge to adopt new ways of visualizing content while incorporating users' new view of time. To illustrate the shifts in configuring space and time in a world of rich media interfaces, Herigstad will use work created for Universal for the HD DVD platform and several EA Sports projects to explore design and user experience.

"TV is in the midst of being redefined, from user-generated content, to subscription services, to recording devices on your set top and desktop" said Lynda Weinman, CEO events. "It's up to interactive designers to reconfigure the user interface for time-shifted and on-demand viewing. Dale brings a seasoned perspective to the field born from his deep experience in traditional formats. Schematic is behind some of the most innovative television interfaces in the industry, and it will be a giant treat to D×3 attendees to share some time with a thought leader like Dale."

Herigstad has an extensive background in broadcast design and branding, and has pioneered advanced navigation systems for interactive TV and connected screens that feature a unique spatial context approach. He was honored with one of the first ITVT Interactive TV Leadership Awards and has 4 Emmys in broadcast design and interactive TV.

"New content mediums are emerging from this work, content that blurs the line between TV and games," said Herigstad. "My screen work includes both advanced content-finding interfaces and explores new content and advertising models--ideas I want to share with D×3 attendees."

Conference registration for D×3: Design/Develop/Deploy which takes place in Boston May 15-18, 2007 at the Boston Marriott Copley Place is open now at for a limited number of attendees.

About D×3

D×3: Design/Develop/Deploy is a four-day event created for interactive designers and developers to learn new ways to leverage skills, explore new markets, network with other professionals, and master the latest tools and technologies that will drive the industry now and in the future. The conference boasts keynotes from Microsoft and Adobe, over 45 sessions, networking events and parties, an Expo Hall, job fair, and much more.

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About Events

D×3 is developed and produced by events, Inc., in cooperation with, the award-winning provider of educational material including Hands-On Training™ instructional books, the Online Training Library™, and CD- and DVD-based video training for creative designers, instructors, students, and hobbyists. For seven years, has produced seminars, training programs, events, and conferences--including Flashforward, the world's first, largest, and most-renowned conference on Adobe Flash®.

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