DocShop Expansion Continues with Release of New Cosmetic Dermatology Section

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Einstein Medical announced the release of a comprehensive, thoroughly up-to-date resource for information on cosmetic dermatology. The newly revised cosmetic dermatology section of DocShop.com represents the latest phase in the ongoing expansion of the respected healthcare information website.

Einstein Medical has released an updated version of the cosmetic dermatology section of its DocShop.com website. The popular patient education resource has been revised to include the latest information on such dermatological treatments as BOTOX® Cosmetic, restylane, and other injectable fillers, laser hair removal, and pharmaceutical grade skin care products. In all, nearly 140 pages have been added, including an entirely new section on common skin flaws.

For more than a decade, DocShop.com has served as a reliable, trusted resource for people seeking to improve their lives through cosmetic and other types of elective surgery. The expansion of the website's cosmetic dermatology patient education section, however, comes in response to the increasing demand for non-surgical alternatives to more invasive methods of facial and body rejuvenation. As the field of cosmetic dermatology has grown, so has the need for current, accurate information on such recent innovations as Juvéderm®, Sculptra®, Thermage®, and Lipodissolveā„¢. In addition to providing information on these and many other skin care services and products, DocShop allows prospective patients to search for experienced, reputable dermatologists and cosmetic surgeons in their local area.

The rising popularity of cosmetic dermatology can largely be attributed to the growing number of people who want to achieve some of the effects of cosmetic surgery without undergoing an invasive procedure. Reflecting this trend, nearly half of the pages added to DocShop's cosmetic dermatology section are devoted to the latest, most advanced treatments for the face and body. From microdermabrasion to mesotherapy, DocShop covers an exhaustive range of such treatments, providing detailed information on the risks, benefits, and costs associated with each.

In December 2006, Einstein Medical unveiled a redesigned, revised version of DocShop.com along with a long-term strategy to make the website the most comprehensive resource for information on elective healthcare available. The expansion of the cosmetic dermatology section closely follows similar revisions to the site's vision care and cosmetic surgery sections. Further updates are planned throughout 2007.

For further information about DocShop, please visit docshop.com or contact Pamela Lund, director of marketing of Einstein Industries, Inc.

About Einstein Medical:

Einstein Medical is a division of Einstein Industries, Inc., and operates out of San Diego, California. In addition to providing consumers with medical information through DocShop.com, Einstein Medical builds and hosts customized websites and offers a variety of products and services for medical practices that wish to establish a greater online presence.

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