Miami-Based elements Fitness Prepares for Israel Launch

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elements for Woman, an upscale, womens-only, South Beach fitness and lifestyle brand has launched an Israel development initiative.

elements™, a premium U.S. based fitness and lifestyle brand has appointed Rina Granot as the National Development Coordinator. Rina contributes over 20 years of financial and business development experience to the brand. elements™, is uniquely positioned as the only premium international fitness brand exclusive to women, based out of New York City with a lifestyle institute located in Miami's ultra chic South Beach. With over 35 locations currently under development, worldwide, from New York City to Bombay, India, this hip and stylish fitness brand is soon to reach many premium world markets. Expansion plans include health club locations in Rio de Janeiro, London and Hong Kong.

These boutique-style clubs exclusively feature European-designed Smartcard™ equipment, which will record and track the progress of each member. Clubs feature 4 distinct lifestyle zones; including diet coaching, yoga & pilates, private exercise and circuit training.

With a recently announced online magazine, webclub and all-star Fitness Advisory Panel, the brand is evolving into a powerful international community. Panel includes Nike elite athlete Lisa Gaylord, TV's Dr. Fabian Lopez and the acclaimed Nutrition Twins.

For more information on elements™ for Women visit http://www.elementsforwomen.com.

About elements™:

elements™ is a national upscale diet and fitness brand for women. The company offers membership based fitness and weight loss services throughout a network of wholly owned as well as licensed health clubs. The award-winning brand differs from other health club providers in its balanced approach to a healthy lifestyle: body, beauty, and mind.

The company maintains proprietary design and brand trademarks, as well as proprietary operating, marketing, and software systems. These systems are available under a geography-based license agreement to qualified investors. The company also owns and operates fitness facilities throughout the United States under the name "elements™ diet and fitness." In addition, the company maintains a central internet website, http://www.elementsforwomen.com which contains relevant information and articles for the general public. Elements™ was founded in 2003 and maintains its corporate offices in Manhattan, New York along with a corporate training and operations center in Miami's trendy South Beach.

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Lisa Salinas
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