New e-book Tells Lawyers How They Can Utilise the "9 Promotional Competencies"

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A practising lawyer has written a funny e-book for lawyers internationally, on how to promote (writing a book, becoming a legal eagle, a legal columnist, being interviewed by a journalist, getting on TV once (sic)) which includes an exclusive on Cherie Booth QC's (wife of Tony Blair) views on negative press "At certain times you can feel that anything you say or do will be misinterpreted" she explains.

The Law is an ass-Make sure it doesn't bite yours!

Media convergence has created an opportunity for lawyers to promote their practices by creating interesting legal content (audio, visual). Newspapers worldwide are revving up their on-line content unrestrained by the limited size of the daily newspaper.

Paul Brennan author of "The Law is an ass-Make sure it doesn't bite yours!" has written an e-book which tells lawyers in a practical and funny way how they can utilise the "9 Promotional Competencies" which include How to write a book, a newsletter or speak or how to: be a radio legal eagle, a legal columnist, be interviewed by a journalist and how to get on TV (once) (sic) to make them a commentator on law.

It is for sale on Paul's law firm's website http://www.brennanlaw.com.au/Howrtoincreaseyourprofile.html.

It tells lawyers what has worked and what hasn't worked for Paul.

Lawyer Paul Brennan has been in law in London (UK) Toronto (Canada), Hong Kong, Sydney and now Queensland Australia. He draws regular legal cartoons for the Australian Financial Review, Asialaw and the Proctor. He is known as a funny speaker. He is legal columnist for the leading national magazine for SME's "My Business" Magazine http://www.mybusiness.com.au/index.php?option=com_content&task=view&id=311&Itemid=36 and a legal eagle on ABC Radio.

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Paul Brennan
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