Washington, DC (PRWEB) April 3, 2007
CVS, Telus, Nike, Newlink Communications and Timberland were among the twelve corporations that took home the highly-coveted PR News award for outstanding Corporate Social Responsibility. The winners, saluted at an event held last week at the National Press Club, were lauded for both the execution of successful CSR initiatives and for effectively communicating those efforts to various constituencies.
Winners were awarded in a dozen categories critical to CSR success, from Branding to Employee Communications to Community Relations. Honorable mentions rounded out the awards program, for a total of 41 organizations selected for their social responsible work during the 2006 judging period.
Presented by PR News, the leading publication covering the public relations trade, this is the only national honor celebrating Corporate Social Responsibility (CSR), in which corporations successfully demonstrate that altruism, philanthropy and employee commitment to “do good” can go a long way towards making an impact on a community, key stakeholders, and a company’s bottom line.
PR News’ CSR Awards are sponsored by cause-branding agency leader Cone Inc, along with Flag, Georgetown University and CSRwire. The PR News family of products includes PR News, the Platinum PR Awards, PR People Awards, CSR Awards, The 100 Best Case Studies Book, Guidebook to Best Practices in CSR; Guidebook to Best Practices in Measurement and the Crisis Management Guidebook.
Profiles of the winners appear in the March 26 special CSR issue of PR News and can be viewed at http://www.prnewsonline.com.
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