QuinStreet Shares Online Real Estate Marketing Strategy at Annual Conference

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QuinStreet representatives presented online real estate marketing strategies at the 2007 Leading Real Estate Companies of the World™ conference March 13 through March 16. John Spottiswood and Tara Rodoni participated in speaker panels at the annual event which brought together nearly 800 real estate professionals from around the U.S. and 12 different countries.

QuinStreet Inc.'s John Spottiswood and Tara Rodoni presented on behalf of GuideToRealty.com at the 2007 Leading Real Estate Companies of the World™ (LeadingRE) conference (http://www.GuideToRealty.com). The conference was held March 13 through March 16 at the Desert Springs Resort & Spa in Palm Desert, Calif. and brought together nearly 800 real estate professionals from around the U.S. and 12 different countries.

"Striving for relevancy is key in any online marketing strategy--right offer, at the right time, to the right consumer," Vice President of Strategic Development for Leading Real Estate Companies of the World™, Eric Bryn said. "QuinStreet has transferred its direct marketing/direct response expertise to online marketing."

Spottiswood and Rodoni were part of two separate panels of speakers at the conference that both centered on online real estate marketing. Spottiswood participated in a search engine optimization session, while Rodoni spoke with the panel targeting search engine marketing and online lead management. Both spoke on behalf of the online consumer resource for real estate buyers and sellers, GuideToRealty.com, which is one part of the QuinStreet, Inc. network (http://www.GuideToRealty.com).

"QuinStreet offers a solution that enables our membership to not only engage online consumers at relevant times, but also target offers and services to meet each consumer's specific needs," Bryn continued. "Having the expertise of John and Tara added dimension to our sessions."

The conference featured a series of speaker panels based around real estate marketing including corporate relocation, value propositions to consumers, multi-cultural communities, luxury home marketing and online marketing strategies.

"The conference gave us an amazing opportunity to share our proven online real estate marketing strategies with potential clients and at the same time benefit from the network of real estate professionals," Rodoni said.

GuideToRealty.com (http://www.GuideToRealty.com) is a rapidly growing online consumer resource for buyers and sellers of real estate. The site features details of real estate brokers and local market and demographic information in more than 2,500 cities nationwide.

Interested real estate brokers should visit the "contact us" section of GuideToRealty.com to begin benefiting from the QuinStreet, Inc. network. QuinStreet is one of the largest providers of qualified online leads in the world. Clients in a variety of industry sectors consistently rate QuinStreet as the high quality/low cost leader in Internet marketing.

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MARK FISHER
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