As search marketing becomes more complex and time-consuming, even smaller companies need help with optimizing their efforts while spending less time on campaign management
Pasadena, CA (PRWEB) April 3, 2007
Adapt Technologies, Inc. will be attending the Search Engine Strategies (SES) conference at the New York Hilton in New York City from April 10-13, 2007 to promote its paid search optimization software product, SEM-in-a-Box. SEM-in-a-Box is a full-featured PPC optimization and management tool which provides do-it-yourself features that help online marketers to analyze and optimize search campaigns to save time & money.
SEM-in-a-Box saves marketers hours of time by automating data analysis and optimization. It offers bid recommendations to improve campaign performance, but goes beyond simply adjusting bids. The software also provides recommendations for keyword addition & deletion, ad text optimization, budget allocation, and competitor activity. In addition, Adapt recently announced the Campaign Converter feature, which helps marketers prepare properly-formatted campaigns for Yahoo's new Panama platform in only two steps.
Adapt will be exhibiting in booth 2100 at the New York Hilton to showcase SEM-in-a-Box and the Campaign Converter to the SES audience. "As search marketing becomes more complex and time-consuming, even smaller companies need help with optimizing their efforts while spending less time on campaign management," stated Michael Harris, CEO of Adapt. "SEM-in-a-Box offers a cost-effective solution to these marketers who may not be able to afford hiring a consultant or agency."
More information about SEM-in-a-Box, including screenshots, online demos, and customer testimonials, is available at http://sem-in-a-box.adapt.com.
Adapt Technologies, Inc. is a technology company that creates practical, self-service campaign management solutions for marketers to more effectively manage their online marketing campaigns and improve results. The company was founded in December 2004 and is venture-funded by Mohr, Davidow Ventures and Emergence Capital Partners. Our management team, engineers and search engine marketing specialists are highly experienced in developing marketer-focused solutions to internet marketing challenges, and come from leading universities and Internet companies including Caltech, Google, Yahoo! Search Marketing, and Amazon.com. For more information about Adapt, visit: http://www.adapt.com.