Modern Design Movement Sweeps The Baby Furniture Market

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New wave of child high- tech products features advanced architectural design at cost-effective prices at

"Modern Parenting" is the new exciting furniture mantra that is sweeping the design world. Traditional baby fittings have been the providence of dull, unimaginative minds for decades. Plain wrap box designs, dreary colors, and mundane materials have typified an industry that has been tied and bound to convention for decades. All of this has changed and the results are dazzling!

Young architectural designers are applying computer-aided technology to the conception and production of daring new space-aged shaped furniture. Innovative substances, finishes, and forms are revolutionizing the adolescent furniture landscape. A remarkable new group of upstart designers are hell-bent on challenging the concept that youth furniture has to be dull and unoriginal.

The focus is on cost-effective contemporary design items that are easy to assemble and blend comfortably into 21st century lifestyles. A new wave of affordable products have arrived in the marketplace from companies including Boon, Color & Life, Celery, Litto Kids, notNeutral, Offi, Obba, and Oeuf. These novel collections showcase striking modernism elements featuring imaginative materials, clean sweeping lines, and clever innovations.

A Google™ search indicates that the foremost site for this "New Style" type of adolescent furniture items is Gibraltar Furniture. This West coast internet pioneer features retro, modern, and post-modern children's pieces at amazing prices. Gibraltar offers an exceptional array of wholesale, architectural, modern, high quality items at discount prices. Gibraltar Furniture is one of the leaders in the world of Internet modern architectural products. Gibraltar sells furniture manufactured in Italy, Asia, and the USA and all sales are tax free."

Gibraltar is based in Beverly Hills California and can be found on the web at This firm has been in operation for over 50 years, and is an insider secret weapon for blue chip merchandise at warehouse prices. "We used Google to compare all discount architectural furniture sources and found Gibraltar Furniture to be have the best prices, models, and service of any site on the internet. This Beverly Hills 90210 store ( is nirvana for people who want Bauhaus, art deco, modern, mid century, or designer furniture at wholesale prices. 800 416 3635"

Self-described as "modern and retro," Litto Kids does a great job at recalling classic lines while using modern materials like walnut-stained zebra wood. This retro-oriented company offers a blend of contemporary styling and practical kid's furniture. Litto Kid's Lunar Crib is a fusion of simple contemporary symmetries and fashionable oriental details. Solid craftsmanship is executed within the impressive oriental window pattern on both the head- and backboards. The frame comes with an option of Dark Walnut or Natural Walnut stained wood. The rails are painted in white non-toxic paint and are fixed to provide support and stability.

Color And Life products are unique in terms of not only their design and use of color, but also their construction. Many items use a special honeycomb weave design in the boards, which are very popular in Europe.

Another vanguard company is Chicago-based Ooba. They create modern-styled objects that create comfort for babies and support an uncompromising furniture lifestyle choice for parents at the same time. Their award-winning Nest Bassinet line was born from the desire to have a bedside sleeping option for babies. This room-sharing solution brings peace of mind to parents, so they can rest soundly knowing their baby is safe and comfortable next to them.

Oeuf features good design for children of all ages. The Oeuf Crib was designed by parents of two who understand the importance of safety and who have an appreciation for modern design. Like European cribs, Oeuf uses fixed side rails and a lower center of gravity to offer one of the sturdiest and safest cribs available. In response to the lack of storage for children's rooms, Oeuf has also introduced the mini library. Like other Oeuf pieces, it is not to be confined to the nursery. Blending the clean nursery look into the décor of even more homes, Oeuf's nursery furniture is now available in dark walnut stain in addition to natural birch.

The Celery baby furniture line was created for traditionalists and modernists alike. All pieces exhibit a timeless beauty. Each piece is designed with a contemporary perspective with a nod to time-honored old world craftsmanship. Fabricated in Bozeman, Montana by local woodworkers, the Celery line uses quality materials that can withstand the rigors of childhood play, and will provide years of hard use. Their selection of bamboo, with non-toxic adhesives, and formaldehyde-free medium density fiberboard (MDF), combined with low-VOC finishes, affirms a total commitment to lasting and eco-friendly materials. Mortise and tenon joinery allow for easy assembly without any special know-how, complicated tools, or fussy fasteners. And absolutely no hardware is required for any of the Celery units. One of the highlights of the Celery product line is convertibility. For example the changing table can be modified into a bookshelf to extend the lifespan of the products use.

Gibraltar offers the entire line of products from Color And Life, Compar, Dare Décor, David Edward, Davis, Fabulux, Firefarm, Girari, Gordon International, Gray, Havaseat Chairs, Innovation, IQMatics, Janke, Jet Age, Kenshoma, Litto Kids, Lunar Lounge, Malik, Ooba, Offi, Oeuf, OFM, Ogus Design, The Phillips Collection, Serralunga, Studio4LA, Touch Design/Lighting, Trevi Outdoor, True Modern, Zuo Modern, 100Times Better, and the Architectural Pottery collection, among others.

For additional information on the news that is the subject of this release, please contact Kat Lilore, Director of Pubic Relations, via email.

Images for all products can be obtained at

Kat Lilore
Director of Public Relations


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Litto Kids Manhattan CribLitto Kids Manhattan CribLitto Kids is a Los Angeles based new style children's furniture line found at www.gibraltarfurniture.comLitto Kids Libary Storage UnitLitto Kids Libary Storage UnitPost modern libary storage units from Litto Kids found at www.gibratltarfurniture.comStylish dresser Stylish dresser Clean modern lines and stream lined design from Litto Kids can be found at www.gibraltarfurniture.comLunar DresserLunar DresserLitto Kids features eastern style and post modern details and are sold by www.gibraltarfurniture.comOoba Nest Collection.Ooba Nest Collection.The Ooba Nest Bassinet was born from the desire to have a simply beautiful functional bassinet and can be found at www.gibraltarfurniture.comModern Bassinet in bent plywoodModern Bassinet in bent plywoodThe Ooba Crib features the highest quality walnut or maple veneers seamlessly applied to a bent plywood frame. 800 413 3635.Oeuf Baby LoungerOeuf Baby LoungerOeuf™ (which means “egg” in French, is about simple, clean design applied to the necessities of a well-equipped nursery. 800 416 3635 Oeuf Mini Library in Birch.Oeuf Mini Library in Birch.The Oeuf line was designed by parents of two who understand the importance of safety and who have an appreciation for modern design. 800 416 3635 Oeuf CribOeuf CribLike European cribs, Oeuf uses fixed side rails and a lower center of gravity to offer one of the sturdiest and safest cribs available. www.gibraltarfurniture.comOeuf DresserOeuf DresserClean, stylish, and modern products made in America by Oeuf from www.gibraltarfurniture.comNot NeutralBB2 Furniture setNot NeutralBB2 Furniture setNot Neutral offers trend setting baby furniture in dazzeling colors. 800 416 3635Not Neutral Furniture in orangeNot Neutral Furniture in orangeRios Clementi Hale Studios won a Merit Award from the American Institute of Architects California Council for its work on that child-care center, and thanks to notNeutral--its product-design wing--you can now have some of that very same stuff in your own house. from www.gibraltarfurniture.comRocker from Not NeutralRocker from Not NeutralNot Neutral is a highly unconventional, very cool company that makes hip design products we love. This Los Angeles Company offers children’s seating, tables, and bedroom items that are vibrant, confident and unique. from www.gibraltarfurniture.comNot Neutral BedNot Neutral BedNEW to the BB2 Line, this modern twin bed offers an alternative to parents seeking children's furniture with a modern design. The bed will fit any twin-sized mattress and, like everything in the BB2 Collection, has the durability to last for years. www.gibraltarfurniture.comBoon HighchairBoon HighchairBoon Inc. creates innovative and stylish products that help make parents' lives easier. Often combining multiple functions, Boon products are designed with clean, modern styling, appealing to both parents and children. www.gibraltarfurniture.comHighchair in stainless steelHighchair in stainless steelFlair is a revolutionary new highchair, combining innovative features with distinctive modern style. The seamless seat makes clean-up easy and the pneumatic lift allows for effortless height adjustment. www.gibraltarfurniture.comToy Storage systemToy Storage systemDoes your child have too many stuffed animals? The Boon Animal Bag is a fun and practical solution for rounding up all those soft critters and putting them to work. The Animal Bag is an oversized, plush bag that's covered with large, zippered windows made out of transparent, durable mesh. Children can fill the bag with stuffed animals of all sizes, and then use the Animal Bag as a soft seat. Made from high quality, breathable fabrics, the Animal Bag is machine washable, or it can be dry-cleaned. In addition to solving the stuffed animal storage dilemma, the Animal Bag is earth-friendly because - unlike most beanbag chairs - it does not require any foam fillers. www.gibraltarfurniture.comLullaboo cradle from CeleryLullaboo cradle from CeleryMade in Bozeman, Montana the The Celery line features time-honored craft and contemporary perspectives. www.gibraltarfurniture.comCelery FurnitureCelery FurnitureWith Celery Furniture the need for hardware is eliminated. Mortise and tenon joinery allow for easy assembly without any special know-how, complicated tools or fussy fasteners. We even provide the mallet. 800 416 3635Celery lullaboo changing tableCelery lullaboo changing tableHow many diapers do they say we change in the first year? A million, or so it seems. Make it more enjoyable and complete your nursery collection with this changing table. Ample shelf space stores diapers, wipes, blankets and such. Later, convert the changing table into a bookshelf. Minimal assembly required. www.gibraltarfurniture.comRocking HorseRocking HorseThis rocking horse is an updated version of a traditional rocking horse. It offers a fun ride with a modern twist. Minimal assembly required. www.gibraltarfurniture.comCelery CribCelery CribThe Lullaboo line was created for traditionalists and modernists alike. Time-honored craft and contemporary perspectives help create a timeless quality. Celery’s philosophy is that good design transcends trends and labels.