Fort Lauderdale, FL (PRWEB) April 6, 2007
The American Marketing Association (AMA), South Florida chapter joins forces with the Florida Direct Marketing Association, Florida Association of Non-profit Organizations, and SensationalNetworking.com to bring The Southeast Non-profit Marketing Conference to the southeastern United States, April 19, 2007 from 8:30 a.m. - 3:30 p.m. at the Sheraton Suites Cypress Creek. This event is being sponsored by the American Marketing Association Foundation.
Five Leading Marketing Authorities join together to speak to Florida audiences on marketing strategies, tactics and trends in the non-profit world. The Speaker line up includes Herschell Gordon Lewis, author & well known direct marketer, Paul Clolery, Vice President and Editorial Director of NPT Publishing Group, Dale Filhaber, Past President of the Dataman Group Direct Mail and Telemarketing Lists, Jay Berkowitz, CEO of Ten Golden Rules, and Mitch Joel, President of Twist Image.
"The breadth and depth of knowledge these speakers bring to the table is immeasurable. We're so glad to support the non-profit community with this powerful event sure to keep them on top of the latest non-profit trends and best practices. The American Marketing Association Foundation provided a grant to create such a stellar event," said Leslie Lowenthal, AMA South Florida VP of Programming and Marketing Communications (Non-profit) Specialist.
Topics covered at the conference will range from donor acquisition, list marketing and management, internet marketing, social media techniques, event marketing, direct mail marketing, and results copywriting.
Keith Fletcher, President of AMA South Florida adds "This conference is truly an event for Non-profits, People who do business with non-profits, Board Members of non-profits, Non-profit Marketing Professionals, and those looking to get into the non-profit world. In general though, this is an all day program for all marketers that can take the lessons learned on April 19th and apply them to the for-profit world as well."
The AMA South Florida The Southeast Nonprofit Marketing Conference will take place on April 19, 2007 from 8:30 a.m. - 345 p.m. at the Sheraton Suites Cypress Creek. Members and all 501(c) (3) non-profits $99, Non-Members $139. Register early to avoid $20 additional fee for walk-up registration. Information is available at http://www.amasouthflorida.org or by calling (954) 547-1965.
Sponsorship and exhibit table opportunities are also available. Call 954-547-1965.
About The American Marketing Association South Florida Chapter
The American Marketing Association, the leading advertising and marketing professional organization, has over 38,000 members worldwide in every area of marketing. The American Marketing Association South Florida Chapter is the leading advertising and marketing professional organization serving marketers from West Palm Beach to South Miami.
For over six decades the AMA has been an essential resource providing relevant marketing information that experienced marketers turn to everyday. The AMA Web site, http://www.MarketingPower.com, offers a wide array of newly expanded information including research, case studies, information on new marketing trends and tools for measuring marketing success . AMA's prestigious marketing journals provide access to the newest developments in marketing thought, while AMA magazines have practical applications of marketing strategies to address marketers' daily needs on the job. AMA offers specialty conferences; one-day hot topic seminars, boot camps, workshops, and networking events, to help marketers build the skills that keep them ahead of emerging trends, and help long-term professional development.
The South Florida Chapter of the American Marketing Association (AMA South Florida) is committed to fostering the development of marketing professionals. The local chapter boasts over 400 members throughout Dade, Broward and Palm Beach Counties, and holds a series of networking events and marketing seminars throughout S. Florida that are fun, interesting, educational and an excellent source of business contacts. Its membership is comprised of marketing professionals from various disciplines and levels of experience. Disciplines supported include: advertising, public relations, direct marketing, internet marketing, marketing research, sales promotion and brand management. Marketing Directors, Consultants, CEO's, COO's, VP's, web developers, internet authorities, the media, executives and college chapters participate in events. The Southeast Nonprofit Marketing Conference takes place April 19, 2007. Event and membership information for AMA South Florida is available at http://www.amasouthflorida.org or by calling (954) 547-1965.
About the American Marketing Association Foundation
The American Marketing Association Foundation's (AMAF) mission is to be an essential resource to nonprofits, helping them achieve greater success through effective marketing. As the nonprofit philanthropic arm of the American Marketing Association (AMA), the AMAF achieves this goal through support of nonprofit marketing conferences and other training initiatives, scholarships, research, on-line and electronic resources.
For more information on the Foundation, visit: http://appserver.marketingpower.com/AMAF/ or call 1-800-AMA-1150.