Specialized Database for Event Marketing Goes Live By Trina L.C. Sonnenberg

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iSearchNetwork launches a new event marketing resource online http://www.livenondemand.com/.

When it comes to connecting people with resources, iSearchNetwork has the most comprehensive database available, providing personal and business resources. Now, they have added a brand new search database, for event marketing, to their list of offerings.

This new, specialized database is called: Live 'N' On Demand. It is a search engine designed to cater specifically to those who are looking for conferences, events, meeting places, webinars, teleconferences, and other training and connection resources. Rather than spending hours, sifting through millions of search results, provided by the major engines, people can come to Live 'N' On Demand, and quickly locate the meeting, conference, or event they're seeking.

As with the major search engines, Live 'N' On Demand is a keyword based portal; however, the database itself, is specialized to help people, in a highly targeted audience, find exactly what they're looking for; training resources and events, in a quicker, more efficient manner. The results are already narrowed and more relevant, which assists the searcher. The search results from the database, yield no irrelevant listings for things such as: reports, articles, document files, video files, audio files,or deceptive web pages, built specifically to get indexed through less than honorable means. The major search engines, with the multitude of databases they manage, try as they may, can't produce results that won't be, to some degree, skewed in this manner.

For those who are marketing an event, conference, training session, or meeting, Live 'N' On Demand provides an affordable alternative to AdWords campaigns, or other effective, but costly, advertising methods. Postings are live, immediately, and they are targeted to those who are looking to attend any variety of functions. That in itself, gives the advertiser a better return on their investment. Add to that, the pricing structure that is in place, and there is no doubt, that listing an event with Live 'N' On Demand is an extremely cost effective method of marketing an event. For example: all events are listed based on keywords, selected by the advertiser. The first five keywords are free, with a nominal charge of $5.00, per additional keyword.

Live 'N' On Demand is an affordable solution to pay-per-click advertising and it is far more targeted than any other event marketing search resource. Posts are automatically removed from the database on the day that the event takes place, making it a very simple process to make an announcement, not needing to return, following the event, to cancel.

Live 'N' On Demand is not just for Internet based events either. Listings are keyword based, and zip code based, so that online and off line events can be easily found. This specialized, event marketing database can connect women to women's groups, single parents with others, clubs and organizations with new members, business people with seminars and conventions... locally as well as globally.

The goal of iSearchNetwork/Live 'N' On Demand is simple... providing quick connections for people in search of specific interactive resources, both personal and professional, to help them find training and support opportunities, and to assist event marketers in filling conference room seats, without them having to spend a fortune on promotion. It will be interesting to see what other innovations iSearchNetwork will come out with in the future.

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MARIANNE MCEACHERN