Reed Elsevier Selects Iasta for Global Supply Management Functionality

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Parent company of Purchasing Magazine to utilize e-Sourcing technology., Inc. (, a leading provider of On-Demand e-Sourcing tools for the global companies, today announced that Reed Elsevier signed a multi year agreement to utilize Iasta sourcing technology throughout its global business units. This latest client addition adds to Iasta's record sales growth highlighting the accelerating global adoption of On-Demand supply management software in both North America and Europe.

"We chose Iasta SmartSource after a lengthy selection process. The internal evaluation team was immediately impressed with the flexibility of the solution, the simplicity of the wizard set up, the ease of navigation and the deep level of functionality. All of these factors combined to place SmartSource as a clear leader in the market and the best solution for our team." stated Andrew Gill, Global Relationship Manager with Elsevier.

Iasta's SmartSourceā„¢ supply management platform enables users to streamline the sourcing cycle process and capture cost savings through the use of project and event management, e-RFx creation and template libraries, advanced bidding with post bid optimization analysis and reporting with embedded contract management. Iasta has become a leader in clients and functionality with a grass roots approach, strong global support and advanced functionality at very cost effective pricing.

Sean Delaney, European Director of Sales for Iasta, explains that it is a win for both companies. "Iasta's growth over the years has been a direct result of high quality solutions that are delivered consistently to our clients. We are very excited to build a new relationship with Reed Elsevier and proud that we have been chosen by a corporation that exemplifies supply management best practices through its wholly owned publications - including Purchasing Magazine."

About Reed Elsevier

Reed Elsevier Group plc is a world leading publisher and information provider. It is owned equally by its two parent companies, Reed Elsevier PLC and Reed Elsevier NV. The parent companies are listed on the London, Amsterdam and New York Stock Exchanges, under the following ticker symbols: London: REL; Amsterdam: REN; New York: RUK and ENL.

In 2005, Reed Elsevier made adjusted profit before taxation of £1,002 million on turnover of £5,166 million. The group employs 36,000 people, including approximately 20,000 in North America.
Operating in the scientific, legal, educational and business-to-business sectors, Reed Elsevier provides high value and flexible information solutions to professional end users, with increasing emphasis on internet delivery.

About Iasta

Iasta ( is a software and global service provider of cost-effective Supply Management solutions. We help companies of all sizes and locations make better purchasing decisions - about the right product, the right provider at the right price. Companies use Iasta's product platforms to automate their strategic sourcing processes and provide buyers with the ability to collect and analyze supplier information. Iasta SmartSourceā„¢ enables companies to communicate with buyers and suppliers through built-in, integrated components such as: e-RFx / Auction, Project Management, Decision Optimization, Document Library, Contract Management and Management Dashboard. Customers include industry leaders such as YUM! Brands, Inc., Monsanto, ServiceMaster, Timex, OfficeMax, Burlington Coat Factory and Brunswick. These customers and many more extract value through Iasta optimization-based sourcing products and services - the Power to Decide. For more information, please visit;; or call 317.594.8600.

Iasta is a trademark of, Inc. All other products and brand names are trademarks or registered trademarks of their respective owners.

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